M&S and Oxfam join forces for clothes recycling initiative
Marks & Spencer and Oxfam have launched Britain’s biggest ever clothes recycling scheme.
The M&S and Oxfam Clothes Exchange was announced on the first anniversary of Marks and Spencer’s innovative Plan A scheme, which aims to raise and promote environmental awareness, and eventually make the high street store carbon neutral. By encouraging recycling, the initiative aims to not only raise funds for Oxfam, but also reduce the amount of unwanted clothing that ends up in landfills. The UK currently throws away 1 million tons of clothing every year.
As an incentive for prospective recyclers, anyone who donates M&S clothing to Oxfam will receive a £5 Marks & Spencer voucher, which can be used on purchases over £35 on any fashion, homewares or beauty products.
The scheme is due to be trialed for six months, and will start on 28January, with all of Oxfam’s 709 stores taking part.
Barbara Stocking, Director of Oxfam, commented on the groundbreaking initiative, ‘Recycling and reusing clothes – and anything else we can sell – has always been central to Oxfam’s fundraising, as well as being good for the environment. Through our unique textile sorting facility and the resourcefulness and skills of our specialist staff, Oxfam is able to make the most from all the clothes we receive. Peoples unwanted clothes really will raise much-needed money to help people living in poverty.’
M&S Chief Executive, Sir Stuart Rose added, ‘Its a triple win – its good for customers, good for people in developing countries and good for the environment.’