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The very best mascaras that money can buy

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Finding the best mascara is a bit like finding the love of your life - it can take years of trial-and-error but once you've found it, you'll never let it go

The search for the best mascara is not an easy one, so in the name of beauty research, we’ve tested hundreds of different mascara brands and brush types to whittle them down to the very best mascaras on the market today.

Daytime tools need to be reliable; like the best waterproof mascara that doesn’t run when you’re walking into wind or having a laugh out loud moment in the office. And they need to be presentable, not clogging up your eyelashes when you’re rushing to apply the morning coverage.

Though there are more pricey products on the beauty market, Max Factor’s Clump Defying Voluminsing Mascara, £10.99, is a real wonder and gives elegant and defined lashes in a matter of seconds. It’s ideal if you’re the kind of girl who goes through her best mascara like it’s going out of fashion.

The evening lash-extenders should have false-lash effect impact, to make sure you impress even when it’s dark outside. We want big, bold and black (not to mention long-lasting) for those special evening occasions. Am I right or am I right?

For nights out, we love to frame our peepers with one of the newer additions to the Benefit family, their Roller Lash mascara. Priced at £19.50, it’ll transform even the flattest looking lashes into the eyelash curl of your dreams, thanks to its ‘hook n roll’ mascara wand. It also conditions the lashes while you wear it, so you’re giving them a bit of TLC as well as making them look great. It’s not so hard to see why we’ve listed Roller lash in our list of the best mascara, is it?

From volumising to blacker-than-black and lengthening, the Beauty Editors at Powder can help you find beauty products perfect for you.

Find the best mascara, from the investment pieces to the total beauty steals, in our round up of the best mascara.


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