The acclaimed designer joins the London Fashion Week line-up
Following on from his hush-hush New York presentation of his first womenswear collection for six years in September 2010 and press appointments at his London showroom in February this year, the prestigious designer will now present during London Fashion Week on Sunday 18th September – his first time on the British Fashion Council’s official LFW schedule. Exciting!
Ford’s decision to present his new collection in London is a huge coup for the BFC and cement’s the city’s burgeoning status on the fashion week calendar.
And with Ford hiring the likes of Beyoncé, Lauren Hutton, Daphne Guinness and Julia Restoin-Roitfeld to model the clothes for his secretive star-studded New York show last year, we’re expecting big things.
Other newcomers on the London schedule include cult Australian label Willow, and designers Emilia Wickstead and Fred Butler.