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Men in Paul Smith boxers take over London City

A gang of scantily clad men, wearing only Paul Smith boxers, bowler hats and T-shirts, took over London City this week, prompting stares and strange looks from commuters at Liverpool Street, the Square Mile and even on red buses.

Why the random get-ups? To promote my-wardrobe.com‘s new menswear site, which launched to great fanfare on Monday.

Watch all the fun below, or shop the collection for your man right here

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