Forget the Viral Triangle Scarf—Bandana-Print Scarves Are the Cooler Alternative

Chic, unexpected, and ideal while there’s still a chill in the air

Bandana scarves
(Image credit: Backgrid/ @leivankash / Launchmetrics)

To say that this winter has been relentless would be a serious understatement. January’s cold snap sent temperatures plunging below zero, and if those memes are to be believed, it has apparently rained in Britain every single day since the start of 2026. Well, it certainly feels like it's true... So, at this point, we’ll take a spark of joy wherever we can find it—and right now, it's in the form of a bandana-print scarf.

Colourful, playful, nostalgic and far less predictable than the triangle scarves that have dominated the past few months, the bandana-print scarf feels like a small but impactful switch-up. It has the power to lift the simplest outfit—knotted over a wool coat, tucked into a blazer, or thrown over a knit—without looking as though you’ve tried too hard, not to mention it's a genuine necessity while there's still a decided chill in the air, too.

Woman wearing bandana-print scarf

(Image credit: Launchmetrics)

The shift has been quietly bubbling for a while, but this past week has cemented the bandana-print scarf's status as new-season must-have—and it's largely thanks to Gigi Hadid. The trendsetting model recently stepped out in New York City wearing a stylish suede trench coat, jeans, loafers, and—you guessed it—a paisley print bandana-style scarf on top. Her exact style hails from her own brand, Guest In Residence, and has pretty much sold out in every colourway since. Proof that insiders are ready to swap their trusty triangle styles for something that feels fresh and new ahead of the new season.

The trend also translates surprisingly well beyond city dressing, too. On the slopes, Leila Kashanipour styled a variety of bandana-print scarves with her ski suits, demonstrating how the accessory can also work seamlessly against performance layers.

leivankash wearing a bandana scarf

(Image credit: @leivankash)

Back in London, it’s equally as effective worn with pinstriped trousers and a cashmere jumper, offering an easy way to break up the seasonal sea of navy and black. And when the weather finally improves, the same scarf can be tied loosely over a T-shirt and straight-leg jeans, adding a welcome pop of colour without overwhelming the look.

The best bandana-print scarves strike that balance between playful and polished. Reversible styles in complementary colourways offer versatility, while classic paisley designs channel that effortless, French-inflected ease. Consider it the easiest accessory update you’ll make this year.

DUSSELDORF, GERMANY - MARCH 19: Kathrin Bommann seen wearing Saint Laurent black sunglasses, Hermès black and white bandana, Magda Butrym pinstripes black grey long coat, Raey wide leg blue denim jeans, Skims white top, Hermès vintage Kelly black leather bag, Hermès black leather loafer, on March 19, 2023 in Dusseldorf, Germany. (Photo by Jeremy Moeller/Getty Images)

(Image credit: Getty Images)

Luckily, when it comes to investing in a bandana-print scarf of your own, there are plenty of options to choose from—both courtesy of high-street brands and luxury designer labels. To help make the switch that much easier, I've curated an edit of the best styles to shop below.

Shop the Best Bandana Scarves

Sofia Piza
Fashion Writer

Sofia Piza is the Fashion Writer at Marie Claire UK. With extensive experience and a degree in Fashion Journalism, she covers runway trends, shopping picks, celebrity fashion, and industry news.

Throughout her career, Sofia's work has ranged from in-depth interviews with industry experts and high-profile celebrities to creative production for editorial cover shoots and red-carpet coverage. Born in Mexico and raised in five countries, Sofia's multicultural upbringing has fed into her interest in international markets, leading her fashion week coverage across London, Milan, Paris, New York, and Copenhagen.

When she's not sourcing inspiration from social media, you will find Sofia anywhere from a local vintage market to busy central London streets, people watching to make sure she brings you the latest trends, from the best denim pieces to the must-have investment bags- the possibilities are endless.