How I Build My Forever Wardrobe During Sale Season—14 Timeless Pieces I’m Eyeing Right Now
Luxurious cashmere sweaters, cosy shearling coats, perfect-fit jeans and more timeless investments
Ah, Black Friday weekend—the seasonal sale that sparks either pure exhilaration or a deep desire to run in the opposite direction. I’ll admit, I firmly belong to the latter camp. Yes, there are discounts aplenty—spanning coats, bags, beauty, and homeware—but the pressure to buy can feel a little too persuasive. These brands know exactly what they’re doing, after all. And from experience, I can confidently say that very few impulse purchases still feel like a good idea the following morning.
That said, skipping the Black Friday fashion deals entirely isn’t necessarily the answer. If there’s a piece you’ve been considering for a while, or something you know would genuinely elevate your wardrobe, it would be a shame not to pick it up at a reduced price. The real solution? Investing in sale finds that are truly timeless.
@nlmarilyn wears jeans and grey coat
Think: a cosy cashmere jumper (Jigsaw has a sleek selection with 30% off this year), a classic black blazer (I currently have one from Reformation sitting in my basket), or a shearling coat—the ultimate winter hero (there’s a reversible AllSaints option below that’s particularly tempting). Natural fibres, thoughtful craftsmanship and brands whose quality you trust should be your guiding criteria, as well as how easily each piece will slot into your existing capsule wardrobe.
And my number one sales shopping strategy? Start with the department stores that curate a chic, tightly edited selection. This year, Harvey Nichols is leading the charge.
So, scroll on for the timeless fashion sale finds truly worth your attention—from jeans to jumpers, and everything elegant in between.
The Timeless Pieces to Invest in This Black Friday
A 100% cashmere jumper with a 25% saving? Consider me sold.
Toteme boots are on almost every fashion fan's wishlist, so seeing this classic black leather pair in the sales is rather exciting.
A classic waxed Barbour jacket with a 30% saving? It's an easy yes from me.
If I do have too much of one thing, it would be jeans. But with new cuts and colours released all too often, they're an easy and effortless way to tap into trends. This pair (and many others like it) have had a reduction of 20%.
A classic black blazer can never go amiss. Wear it to work with matching trousers, on the weekend with jeans or even in the evenings simply shrugged over the shoulders of a midi dress.
This timeless scarf can breathe plenty of freshness into any wardrobe. Style as a shawl on top of kintwear or as a scarf around your waist, the possibilities are endless.
Le Monde Beryl is the footwear brand at the top of my current wishlist, so seeing a classic black ballet flat from the brand with a 50% saving is pretty impressive.
One item I'm always particularly excited to see enter the sale are designer bags. A key Black Friday 2025 contender? Strathberry's Suede Shoulder Bag which has seen a sizeable 25% saving right now.
That jigsaw wool-cashmere jumper? Here with another saving of 30%.
Love them or hate them, a 25% saving on the Birkenstock Bostons is no small sum. I own them in grey and after being an original loather have quickly come to appreciate just how versatile they actually are.
Granted, a faux shearling coat may not be as timeless as say a great pair of jeans, but it's hard to scroll through social media without spying this M&S style. So, if you're tempted to step into the trend, now is the time to do so.
Black Friday sales are also a great opportunity to get a head-start on Christmas gifting. This 18ct gold-plated Missoma necklace is quite the failsafe find, and currently further discounted as part of the brand's flash sale.
Over-the-knee boots are one of the most versatile footwear finds you can have to hand, slotting under jeans, maxi dresses, skirts and much more.
If you're after a real investment, consider a cosy shearling coat. This AllSaints option is even reversible, making it even easier to wear.
Dark wash denim, in my opinion, is the easiest style of jeans to wear. Shirts, knits and tees all pair perfectly while the shade feels especially elevated.
