Mischa Anouk Smith
Mischa Anouk Smith is the News & Features Editor at Marie Claire UK, where she leads the section, commissioning and writing investigations, long-form features, and commentary at the intersection of culture, politics, and the issues shaping women’s lives.
From pop culture to politics— and beyond to technology, work, fertility, relationships, and money—her work combines rigorous reporting with sharp cultural analysis, interrogating the structural forces shaping women’s experiences and translating complex issues into compelling, reader-focused storytelling.
In 2026, Mischa was named Best Writer/Columnist of the Year at the PPA Awards and shortlisted for Best Features Writer at the BSME Talent Awards. She was also shortlisted for a Write to End Violence Against Women Award for her investigation into rape culture in primary schools.
Her investigation, The Fertility Gold Rush: How Big Business Took Over Baby-Making, examined falling birth rates not as a social panic or personal failing, but through the lens of economic pressure, workplace inequality and the growing commercialisation of fertility. The feature won both Impact of the Year and Editorial Excellence at the Future Awards and led to invitations to speak with the UK's Employment Secretary and appear on BBC Politics Live. She has also appeared on BBC Woman's Hour discussing women's political engagement and activism following Donald Trump's return to the White House, having reported on the ground from London's Women's March.
Alongside investigative journalism, Mischa specialises in cultural criticism, first-person storytelling and opinion writing. Endlessly curious about the niche corners of life, both online and IRL, she's particularly interested in the ways emerging cultural phenomena reveal something bigger about how we live, work and relate to one another.
Before joining Marie Claire UK, Mischa worked as a freelance journalist for publications including Refinery29, Stylist, Dazed, Riposte, Polyester and Far Out. Her work explored everything from the post-pandemic beauty boom and the complicated relationships between therapists and their clients to the rise of AI girlfriends, internet culture and the experience of belonging to ‘Generation Boomerang’.
Mischa began her career in fashion journalism as Womenswear Editor at Harvey Nichols, working across print and digital. There, she interviewed designers including Dries Van Noten, Stine Goya and Rosetta Getty, alongside celebrities, including Rosie Huntington-Whiteley and Penélope Cruz. She later became Brand Editor at Scandinavian fashion label GANNI, where she edited the GANNI Talks podcast and the brand's debut book, GANNI Gimme More, featuring contributions from writers including Susie Lau and Marjon Carlos.
An experienced speaker and lecturer, Mischa has delivered talks on journalism, fashion history, digital culture and careers in media at Roxhill Media, University of the Arts London, the University for the Creative Arts and Graduate Fashion Foundation. She also led a three-week Lifestyle Journalism course at UAL's London College of Communication.
Mischa lives in Hackney with her partner, a film-poster designer, in a flat that is far too small — a predicament familiar to just about every London millennial (though she still baulks at any mention of avocado toast). When she's not investigating the cultural forces shaping women's lives, she's probably falling down an internet rabbit hole in the name of research, or documenting the realities of London living on Instagram.
Latest articles by Mischa Anouk Smith
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Forget Capri, Türkiye’s Turquoise Coast Is the Mediterranean’s New Luxury HotspotAfter Mykonos, Santorini and the Amalfi Coast became Euro Summer rites of passage, I went searching for somewhere that still held some mystery.
By Mischa Anouk Smith
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I Investigated the Hidden Cost of AI. One Data Centre Can Use as Much Water as 10,000 PeopleWe’re taking shorter showers and watching our gardens turn brown. But as AI water use grows, should we be thinking more about just how thirsty our new AI habit really is?
By Mischa Anouk Smith
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The Agenda: How to Spend Your Finite Free Time Well This SummerThe most interesting exhibitions, restaurants, books, cultural experiences and weekend escapes worth leaving the house for.
By Mischa Anouk Smith
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I Let Astrology Plan My Holiday—Less Than 24 Hours Later, I Was EngagedAstrology travel is booming, promising a new way to choose where we go and what we do when we get there. So I handed my holiday over to the universe.
By Mischa Anouk Smith
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I Still Don't Know If I Want Children. I Desperately Hoped a Fertility Assessment Might Help Me DecideI wanted something to make my mind up for me. Instead, my fertility assessment reminded me that biology isn't always the biggest barrier to becoming a mother.
By Mischa Anouk Smith
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The Barbie DreamHouse Is on Rightmove, But What Does Female Home Ownership Look Like in 2026?Sponsor Content Created With Rightmove and Mattel
Long before many women could realistically own a home on their own, Barbie already had her own DreamHouse. As she teams up with Rightmove to search for her next one, here's how female independence—and the dream of homeownership—has evolved
By Mischa Anouk Smith
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I'm Baffled by the "Open Bag" Trend, But It Perfectly Captures the World the Ultra-Rich Live InThe hottest way to carry a £10,000 handbag? Wide open. Thieves be damned.
By Mischa Anouk Smith
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9 of Britain's 10 Bestselling Novels Begin With a Dead Woman. I Asked Authors, Literary Experts and a Criminal Behavioural Analyst WhyWomen are crime fiction's biggest readers—but the genre's top stories still overwhelmingly begin with the murder of a woman. I spoke to bestselling authors and literary experts to find out why the "dead girl" refuses to die.
By Mischa Anouk Smith
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After England's World Cup Defeat, I Couldn't Stop Thinking About This Domestic Abuse StatisticEvery tournament celebrates football's power to unite us. So why do the warnings about domestic abuse feel just as inevitable?
By Mischa Anouk Smith
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Are We Travelling to See Places, or Become Someone Else While We're There?Shakira's record-breaking Rio concert gave me an unexpected glimpse into a bigger cultural shift—one that's changing not just where we travel, but why.
By Mischa Anouk Smith
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Anne Hathaway's Pregnancy Hides a Much Bigger Truth About Having Babies in Your 40s"I was enraged to find out you can't have it all" – Four women on the brutal realities and unexpected joy of motherhood after 40
By Mischa Anouk Smith
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What a Week in the Wild Taught Me About Slowing Down...and what slowing down revealed about me.
By Mischa Anouk Smith
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“I’ve Never Had A Boyfriend”: Milly Goldsmith On Being “Chronically Single”After going viral for describing herself as “chronically single”, Milly Goldsmith reflects on never having had a boyfriend, feeling left behind and why being single is no longer her biggest fear.
By Milly Goldsmith
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Why Do We Keep Rolling Out the Red Carpet for Men Found Responsible for Sexual Violence?Conor McGregor walked onto the set of The Tonight Show Starring Jimmy Fallon to cheers and applause–why was he allowed on in the first place?
By Mischa Anouk Smith
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“It Is One Of The Grossest Failings In Humanity That Women Are Treated Like This”Four years after nearly dying during childbirth, Louise Thompson opens up about trauma, rage and finding purpose in the aftermath.
By Mischa Anouk Smith
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“When I Saw A Positive Pregnancy Test, I Wanted To Call An Abortion Clinic Immediately”Nelly London on certainty, stigma and why her experience of abortion looked nothing like the stories millennial women grew up seeing.
By Mischa Anouk Smith
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I’m Not an Influencer. So Why Do I Feel Pressure to Post My Holiday Photos?I spent half my holiday trying to stay present, and the other half thinking about how I’d post it later. Sound familiar?
By Mischa Anouk Smith
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Did Dua Lipa Use Astrology to Plan Her Wedding? Here's Why the Internet Thinks SoFrom Ibiza blowouts to Disney-themed dreamscapes, couples are turning to astrology to plan their weddings. And after internet astrologers began dissecting Dua Lipa’s wedding, cosmic timing has never felt more culturally relevant.
By Mischa Anouk Smith
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I Spent Years Believing Exercise Wasn’t for Me—Until I Ran My First Half Marathon at 35Working out terrified me for years, but after associating movement with punishment and thinness for most of my life, I finally ‘get it’
By Mischa Anouk Smith
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“I Had To Grieve My Old Appearance And What My Life Had Once Been”Nikki Lilly opens up about online cruelty, facial difference and the disturbing rise of AI image manipulation.
By Mischa Anouk Smith
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“I Felt Like A Failure For Gaining Weight After Birth”Alex Light on the pressure to “bounce back” postpartum — and why she refuses to erase the signs of motherhood from her body
By Mischa Anouk Smith
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Women Are Delaying This Financial Step, But It Could Be Easier Than You Think.Sponsor Content Created With NatWest
One in four women ready to invest still haven’t started. It’s time to change that and make your money work as hard as you do.
By Mischa Anouk Smith
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“Will It Go Viral?” Meet the Brides Who Treat Weddings as Content, and Guests as CrewAs the social stakes of weddings climb ever higher, more brides are turning private ceremonies into public content opportunities—and roping in their guests to help.
By Mischa Anouk Smith
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Craft Is Everywhere In Fashion Right Now, But At This Studio, It’s A Way Of Life.As fashion and culture rediscover the value of the handmade amid digital overload, this Tanzanian social enterprise offers a more grounded perspective on what craft really means.
By Mischa Anouk Smith
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Every Unhinged Thought I Had When I Lost My Luggage on HolidayLong haul flight = long-haul psychological event.
By Mischa Anouk Smith
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Street Harassment Has Finally Been Made Illegal. Here’s What That Actually MeansThe UK’s new public sexual harassment law is finally in force, but campaigners say the real shift must be cultural.
By Mischa Anouk Smith
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Move Over Swimming Pools, Every Rich Person Wants an Analogue RoomApparently, the richest thing you can do now is log off
By Mischa Anouk Smith


