Fashion for a good cause - what's not to like?
Words by Lexxi Davis
There’s only one thing better than a hot new fashion collab – and that’s a collab that’s for a good cause.
That’s why ultimate nineties fashion icon, Naomi Campbell’s latest charity fashion venture is a firm fave with us.
Teaming up with jeans and tee legends Diesel, the supermodel’s charity Fashion For Relief have created a collection dedicated the welfare of children all over the world.
‘Child At Heart’ is the anything but basic range, consisting of cool tee’s and hoodies in monochrome and pastel shades. Featuring heart and ladybird illustrations, that have been drawn by children attending the Diesel HQ kindergarten in Italy.
The campaign images, starring Naomi Campbell (obvs), along with models also wearing the 100% cotton tees and hoodies, is shot by Giampaolo Sgura in flattering black and white – highlighting the colourful designs.
Diesel Artistic Director, Nicola Formichetti, who is hugely involved in all Diesel decision making, (and also stars in the campaign) said, ‘I’m so happy that Naomi approached us to support this amazing cause. We’re very grateful that we can work together with Naomi and do good.’
Naomi herself said, ‘Fashion For Relief works in emergency situations in conjunction with other charities on the ground. This amazing and special project will provide much need aid and support for refugee children.’
Watch the fun campaign vid below-
Everyone involved in the Child at Heart project has worked without fee, feeling the passion to support this important cause. Models include Barbara Palvin, Kenya Kinski-Jones and Roberto De Niro’s son Aaron, to name a few.
Proceeds of the limited edition pieces go towards the children’s charity. So to donate to the Fashion For Relief fund and buy your fave style here.
And to see our pick of the best jeans head to our gallery to see how you’ll be wearing them this season.