Everything we know so far
Earlier this year, it was announced that H&M was going to team up with Jeremy Scott for its latest designer collaboration (last year’s Erdem collection was a sell-out), and after months of waiting, we have finally been given a first glimpse of the campaign, starring Gigi Hadid.
Shot by Steven Meisel, the photos are inspired by a 1950 haute couture show, and as such, the glamour is turned up a notch.
Hadid is seen straddling a chair in a leather zip-up bodycon dress and thigh high suede boots, and accessorised to the max in gold chains. All very Moschino.
A further shot gives serious 80s vibes, with models sporting silver sequin bomber hoodies, gold leather trousers, heeled hiking boots and chain-print leotards.
Jeremy previously said the collection would be ‘full of the vitality, playfulness and humour that has made the label one of the most beloved in fashion today’.
‘I am so excited about MOSCHINO [tv] H&M. My life’s work has been to connect with people through fashion, and with this collaboration I’ll be able to reach more of my fans than I’ve ever had the ability to do.,’ says Scott.
The collection, MOSCHINO [tv] H&M, will be available online and in select H&M stores worldwide from 8th November. We’ll update you with a first look once we know more.