Make your haircare routine more planet-friendly this year with our Marie Claire UK Hair Awards sustainability leaders

Embrace a more sustainable approach to haircare

Marie Claire Hair Awards 2025
(Image credit: The Vault Stock)

Making your beauty routine feel more sustainable can seem a rather overwhelming task. With so many resources and greenwashing aplenty, it's difficult to know how to make a real difference. Our sustainability-leading winners celebrate the best sustainable options in haircare and styling, as voted for by our expert judges in the Marie Claire UK Hair Awards 2025. Be it organic and ethically-sourced ingredients or smart, planet-friendly packaging, investing in these will help the environment, as well as your hair.

Want to see the rest of the winners? Don't leave without visiting our roundup of Next-gen Stylers, Targeted Solutions, Relaxing Rituals, Super Savers and Day-to-Day DIYers.

How are the products tested and judged?

The Marie Claire UK Hair Awards judging panel is formed of a host of industry pros from professional hairdressers and salon owners to journalists, content creators and hair experts to ensure that all products are thoroughly put through their paces.

Here are the very best sustainability leaders in haircare for 2025...

WINNER: Best ethical initiative

WINNER: Best sustainable hair innovation

WINNER: Best sustainable brand

WINNER: Best natural-ingredient shampoo

WINNER: Best natural formula

WINNER: Best environmentally-friendly packaging

WINNER: Best organic brand

WINNER: Best hair towel

WINNER: Best shampoo for natural/textured hair

WINNER: Best conditioner for natural/textured hair

WINNER: Best smoothing/anti-frizz product for curls and coils

Rebecca is a freelance beauty journalist and contributor to Marie Claire. She has written for titles including Refinery29, The Independent, Grazia, Coveteur, Dazed, Stylist, and Glamour. She is also a brand consultant and has worked with the likes of The Inkey List on campaign messaging and branded copy. She’s obsessed with skincare, nail art and fragrance, and outside of beauty, Rebecca likes to travel, watch true crime docs, pet sausage dogs and drink coffee. Rebecca is also passionate about American politics and mental health awareness.