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    1. Fashion

    What Really Makes an Investment Piece? These Fashion Buys Will Last a Lifetime

    Timeless designs and lifetime guarantees, included

    Lauren Cunningham's avatar
    By Lauren Cunningham
    Published 17 October 2025 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Diane Batoukina wears long straight brown hair with a center part, round black sunglasses, gold rings, a navy blue leather tote bag, a camel wool long coat, a white cotton button-up shirt, dark indigo denim wide-leg jeans, black leather boots shoes with a low block heel, outside Max Mara, during Milan Fashion Week
    (Image credit: Future/Getty Images)
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    We’ve all heard the phrase “buy less, buy better” by now, and it encourages us to do exactly as it says: invest in fewer, high-quality pieces that should last a lifetime. But what items actually fall into this category? And which ones will genuinely stand the test of time, ready to be passed down through generations? Not in an older-sister hand-me-down style (thanks, Mum), but as true investment pieces that deserve to be cherished.

    Well, I have the answers, learned from a family tree of women who have long understood this very assignment. Take a 30-plus-year-old original Prada nylon bag originally bought by my mum and now living in my own collection, a similarly aged pair of Gucci loafers from my aunt, or an even older Burberry trench coat inherited from my nan, who also has a now-vintage bag collection any fashion fan would envy. All of which act as a perfect example of forever-in-fashion finds, acting as a blueprint of what a true lifetime buy actually is. Although, I’ll stress, they don’t all have to be designer.

    Cartier Tank watch

    (Image credit: @threadsstyling)

    The key, really, is quality fabrics — cashmere, wool, leather, cotton — as long as you care for them properly, crafted beautifully, and designed with timelessness in mind. A With Nothing Underneath shirt, The Row jumper, and a Max Mara coat tick all the boxes, for example. Or, of course, there are the brands that embed longevity into their ethos, offering lifetime guarantees or free repairs: Nudie Jeans and Antler suitcases, here’s looking at you.

    Below, a list of even more lifetime fashion finds to weave into your own forever wardrobe — many of which you may already own.

    Shop the ultimate forever fashion pieces

    Manuela Icon Belted Camel Hair Coat

    MAX MARA
    Manuela Icon Belted Camel Hair Coat
    £2210
    £2,210 AT NET-A-PORTER

    When asked what her forever fashion find is, our fashion director Lily Russo Bah immediately answered a Max Mara coat. This 100% camel hair style is effortlessly chic and will truly stand the test of time.

    Lofty Lo Indigo Dipped

    Nudie Jeans
    Lofty Lo Indigo Dipped
    £145
    £145 AT NUDIE JEANS

    Nudie Jeans have a pretty incredible customer service, offering free repairs forever. Simply take your pair into your closest repair shop and the handy makers will patch up holes, sew on buttons and re-hem your Nudie favourites to keep them looking good for, well, a lifetime.

    Hop Large Leather Tote Bag

    Bottega Veneta
    Hop Large Leather Tote Bag
    £3990
    £3,990 AT MYTHERESA

    Own any of Bottega Veneta's 'intrecciato' leather bags and you are the owner of a piece of fashion history and a future heirloom. Handmade from the softest lambskin using the house's signature woven leather technique - this is craftsmanship at its finest.

    Oval Sunglasses

    CHANEL
    Oval Sunglasses
    £320
    £320 AT CHANEL

    So long as you protect the lenses (or occasionally get them changed), a great pair of sunglasses will last much longer than just one lifetime. I promise it pays to keep them in their case.

    Double-Breasted Satin-Trimmed Wool Blazer

    SAINT LAURENT
    Double-Breasted Satin-Trimmed Wool Blazer
    £2840
    £2,840 AT NET-A-PORTER

    Invest in a black Saint Laurent blazer and you'll have a forever piece that can be worn on almost any occasion.

    Fendi Baguette brown leather

    Fendi
    Baguette Cappuccino-Coloured
    £3050
    £3,050 AT FENDI

    Now, almost any luxury handbag can be considered a forever fashion find — a Chanel classic flap, Louis Vuitton Speedy, and Gucci Jackie, all included. But a Fendi Baguette is a timeless staple that you won't spot on the arm of every other fashion fan.

    Coco Crush Ring

    CHANEL
    Coco Crush Ring
    £1430
    £1,430 AT CHANEL

    Unlike bracelets and necklaces that often change with out outfits, our ring stack can stay consistent for years or even decades. One timeless design? Chanel's Coco Crush, complete with a quilting design you'll recognise from the bags.

    The Boyfriend: Tencel™ Lyocell, Off-White

    With Nothing Underneath
    The Boyfriend: Tencel™ Lyocell
    £120
    £120 AT WNU

    Any fashion editor will tell you that a lived-in white shirt is infinitely chicer than a stiff, starched style, and few brands are more in-demand right now than With Nothing Underneath.

    Leilani Cashmere Sweater

    THE ROW
    Leilani Cashmere Sweater
    £1340
    £1,340 AT NET-A-PORTER

    The Row is the go-to brand for luxury fashion fans searching for timeless staples and a navy cashmere jumper is a foundational element in any wardrobe. Be sure to take extra care when washing as to not shrink this cosy cop.

    Tank Louis Cartier 16.5mm Mini 18-Karat Gold and Alligator Watch

    CARTIER
    Tank Louis Cartier 16.5mm Mini 18-Karat Gold and Alligator Watch
    £7350
    £7,350 AT NET-A-PORTER

    A timepiece makes for one of the best longterm investments as well as a particularly chic family heirloom. Few are as classic as a Cartier Tank.

    Christian Louboutin Loo Botta Leather Knee-High Boots 85

    Christian Louboutin
    Christian Louboutin Loo Botta Leather Knee-High Boots 85
    £1595
    £1,595 AT HARRODS

    These sturdy calf leather boots are another one of fashion director Lily Russo Bah's forever fashion finds. They're also incredibly easy to style with dresses, skirts and even over jeans and may just require the occasional resoling.

    Women's Spey Waxed Jacket

    Barbour
    Women's Spey Waxed Jacket
    £279
    £279 AT BARBOUR

    Barbour’s wax jackets are built to withstand wind, rain, and a proper Great British winter, so they’re made of pretty sturdy stuff. But, if yours could do with a refresh, the brand offers a re-waxing service to keep it in your wardrobe for even longer.

    Hermēs, Les Chevaux Dechaines scarf 90

    Hermès
    Les Chevaux Dechaines scarf 90
    £470
    £470 AT HERMÈS

    Almost any Hermès item qualifies as a lifetime buy, but a silk scarf is a true forever piece. To fully embrace timeless style, choose a print that’s unmistakably on-brand, like this orange bridle design.

    Rimowa, Cabin

    Rimowa
    Cabin
    £1130
    £1,130 AT RIMOWA

    In case you missed it, suitcases are now considered high fashion finds, specifically this silver Rimowa style. Plus, it comes with a lifetime guarantee so long as you register it on the website.

    Double-Breasted Cashmere Coat

    Prada
    Double-Breasted Cashmere Coat
    £6300
    £6,300 AT PRADA

    A black wool maxi coat is truly timeless, so long as you keep it in good nick—the debobbler will be your best friend. This Prada style is particularly sleek whether worn to work or over an LBD at the weekend.

    Horsebit 1953 Leather Loafers

    GUCCI
    Horsebit 1953 Leather Loafers
    £810
    £810 AT NET-A-PORTER

    The key to making shoes last a lifetime? Regular resoling and a thorough clean — both easily done at most cobblers. If my aunt’s cream Gucci loafers still look pristine after 30 years, a classic black leather pair will go even further.

    TIFFANY & Co, Elsa Peretti® Small Bone Cuff in Silver

    TIFFANY & Co
    Elsa Peretti® Small Bone Cuff in Silver
    £1626
    £1,625 AT TIFFANY & CO

    Any Tiffany piece would be classed as a forever find—the Tiffany lock, T, and knot, included—but anything from the Elsa Peretti collection is particularly chic. This cuff was originally designed in 1970 but looks just as on-trend today.

    Castleford Double-Breasted Cotton-Gabardine Trench Coat

    BURBERRY
    Castleford Double-Breasted Cotton-Gabardine Trench Coat
    £1990
    £1,990 AT NET-A-PORTER

    I’d dub a Burberry trench coat the ultimate lifetime fashion buy — I’ve seen countless vintage styles that are 40 years old or more. Simply put, they’re built to last, and with the brand’s refresh service, your trench can receive a little extra TLC whenever it needs it.

    Serpenti Seduttori Watch

    Bvlgari
    Serpenti Seduttori Watch
    £4920
    £4,920 AT BULGARI

    Another timeless timepiece? Any one of Bulgari's Serpenti styles, which you can also find in ring, bracelet and necklace designs.

    Cropped Nappa Leather Jacket

    Massimo Dutti
    Cropped Nappa Leather Jacket
    £299
    £299 AT MASSIMO DUTTI

    A real leather jacket will last more than one lifetime, so it certainly pays to invest in a timeless cut—just like this burgundy sheep leather button-up.

    Antler, Medium Suitcase in Field Green Stamford 2.0

    Antler
    Medium Suitcase in Field Green Stamford 2.0
    £245
    £245 AT ANTLER

    While a silver Rimowa might be spotted next to countless celebrity travellers, it’s an Antler suitcase you’ll find alongside a fashion editor on the move — myself included. Not only does it boast clever compartments (including one that’s waterproof — perfect for the occasional spilled shampoo), but the brand also offers a lifetime guarantee.

    Women's Vierzon Jersey Lined Wellington Boot - Iconic Green

    Le Chameau
    Women's Vierzon Jersey Lined Wellington Boot
    £180
    £180 AT LE CHAMEAU

    Wellies may not be the first item on the list when you think of forever fashion finds, but if you are after a weather-proof shoe, Le Chameau is the label to turn to. A favourite of many a Glasto-attending celeb and the royal family, the classic green colourway will be a longtime feature in any shoe collection.

    Marie Claire Newsletter

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    Lauren Cunningham
    Lauren Cunningham
    Contributor

    Lauren Cunningham is a freelance fashion and beauty editor covering runway reviews, fashion news, shopping galleries and deep-dive features. 

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