Trilogy lends a Helping Hand

Natural skincare brand Trilogy launch limited edition hand wash for charity

Redken works with Green Cross, Aveda uses 100% recycled packaging, and Chantecaille supports the survival of sea turtles. Spot the trend yet? We do.

Over the years, the world of beauty has gone increasingly ethical, and now the latest brand to give back is Trilogy, launching the Helping Hand Wash as part of their 10th anniversary celebrations.

‘Maximum effect on your skin, minimum effect on our environment,’ say co-founders Sarah Gibbs and Catherine de Groot. ‘It’s our mission and our mantra.’

Helping Hand Wash, £13.50, is a naturally anti-bacterial elderberry and burdock liquid soap, which is richly creamy and leaves hands in a delectably scented state.

Profits will go to the Child’s i Foundation, which supports families in Uganda and aims to end the abandoned orphan crisis.

Lucy Beck, project pirector says: ‘Our belief is that every child deserves to grow up in a family rather than in an institution. Every purchase of this product helps make this dream possible.’

Beauty has gained a conscience – pick your cause and get involved!

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