Charity shopping gets a model makeover with Naomi Campbell’s Westfield pop-up shop…
Form an orderly queue and sharpen those elbows ladies – Naomi Campbell is clearing out her closest – and we can all buy a piece of the action at her very own pop-up shop.
Selling the supermodels very own secondhand clothing as well as well as those from Naomi’s stylish A-list address book (Kate Moss, we’re looking at you), the London-based pop-up shop aims to raise valuable funds for the prevention and education of Ebola.
Opening on the 28th November in West London’s Westfield shopping centre, the shop is part of Campbell’s Fashion For Relief foundation, which was founded in 2005 as a way of generating funds for disaster relief. Naomi has previously raised money for the victims of Hurricane Katrina, and the Japan earthquake and tsunami in 2011 through catwalk shows and auctions.
The previous Fashion For Relief pop-up raised £20,000 in just one week, so with the promise of Mossy’s cast-offs and Naomi’s designer wardrobe, we’re sure this will raise the valuable funds needs.
Customers can also expect brand new designer pieces at exclusive prices, and items purchased will earn shoppers the chance to win a one-off celebrity item each day in a special Golden Ticket lottery.
We’ll see you there…