The royal family are undoubtedly the most talked-about family in the world, with the Mountbatten-Windsors never failing to make viral news.
In recent years, the millennial royals have dominated the spotlight - especially with their non-stop wedding and baby news.
This month, it is all about Princess Eugenie, who announced to the world last Friday that she was expecting her first child with her husband Jack Brooksbank.
And being a millennial - she did it with an Instagram post.
Posting two photographs - one of her holding a gorgeous pair of baby bear booties and another of the couple grinning - Eugenie broke the news, captioning the snap: 'Jack and I are so excited for early 2021'.
Announcing an official statement, Buckingham Palace confirmed the news.
'Her Royal Highness Princess Eugenie and Mr Jack Brooksbank are very pleased to announce that they are expecting a baby in early 2021,' the statement read. 'The Duke of York and Sarah, Duchess of York, Mr and Mrs George Brooksbank, The Queen and The Duke of Edinburgh are delighted with the news.'
Since the announcement, there has unsurprisingly been speculation surrounding everything from the birth and naming to the baptism of the future royal.
It is thought however, that Princess Eugenie might rip up the royal rulebook and break with tradition.
The key protocol the Princess is predicted to break involves her future baby's baptism.
Royal babies are traditionally christened in a private baptism at three or four months old, but it is thought that Princess Eugenie will follow in her own parents' footsteps and have the baby baptised in a public christening.
Eugenie was the first royal baby to have a public christening, and if she decides to go down the same route with her baby, he or she will be the second.
Only time will tell.
Huge congratulations to Princess Eugenie and Jack Brooksbank!
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Jenny Proudfoot is an award-winning journalist, specialising in lifestyle, culture, entertainment, international development and politics. She has worked at Marie Claire UK for seven years, rising from intern to Features Editor and is now the most published Marie Claire writer of all time. She was made a 30 under 30 award-winner last year and named a rising star in journalism by the Professional Publishers Association.
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