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    Trust me: you'll want to wear this icy hue long after summer is over

    Move over butter yellow

    Penny Goldstone's avatar
    By Penny Goldstone
    Published 4 August 2024 In Buying Guides

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    baby blue trend
    (Image credit: Getty Images/L-R:Ahluwalia,Akris,Alberta Ferretti)
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    Call it the antidote to the red trend, but there's been a resurgence of all things pastel of late. Whether you're into lavender, butter yellow or mint green, these softly colourful trends run the gamut of sorbet flavours.

    But none have captured our attention quite like baby blue, on and off the catwalk.

    During fashion month, designers such as Alberta Ferretti, Arkis and Ahluwalia backed the icy hue for everything from tasseled dresses to silk separates and easy-breezy cotton tailoring.

    As the Spring/Summer 2024 collections proved, it's a flattering shade that works, whether you are wearing it head to toe, mixing it in with other neutrals such as white or beige, or with a pop of primary colour such as red.

    On social media, baby blue has taken the world by storm too. It's perfect on floaty summer dresses, as seen on Renia Jaz, teamed with silver shoes for that extra vibrant touch.

    Those not wanting to go tonal can take inspiration from Mariko Nakafuji, who ticked two trend boxes by pairing a blue blazer with a yellow floral dresses.

    baby blue trend

    (Image credit: Instagram/Renia Jaz)

    baby blue trend

    (Image credit: Instagram/Mariko Nakafuji)

    Perhaps another way to explain the hue's success is its meaning. The icy blue colours is often associate with calmness and serenity, and we all need a little bit of that in our hectic lives. Dress the way you want to feel, etc.

    As for me, I'll be teaming a baby blue shirt with a white maxi skirt, and carrying the trend over into Autumn by mixing it with darker shades such as navy.

    Shop my favourite baby blue pieces below.

    Shop the baby blue trend

    Long Chiffon Dress

    H&M, Long Chiffon Dress
    £64.99 AT H&M

    Lakisha Skirt

    Reformation, Lakisha Skirt
    £228 AT REFORMATION

    baby blue trend

    adidas, Samba OG shoes
    £95 AT ADIDAS

    Cotton Poplin Shirt | Blue

    Jigsaw, Cotton Poplin Shirt
    £45 AT JIGSAW

    Tote Bag Xs

    Longchamp, Tote Bag Xs
    £325 AT LONGCHAMP

    baby blue trend

    Massimo Dutti, poplin shirt
    £59.95 AT MASSIMO DUTTI

    Pyjama Trousers - Light Blue - Arket Gb

    ARKET, Pyjama Trousers
    £27 AT ARKET

    baby blue trend

    Jimmy Choo, Val 70 mules
    £570 AT JIMMY CHOO

    Cotton-Terry Hoodie

    James Perse, Cotton-Terry Hoodie
    £275 AT NET-A-PORTER

    Blazer Suit 100% Linen

    Mango, Blazer Suit 100% Linen
    £49.99 AT MANGO

    baby blue trend

    COS, quilted bag
    £45 AT COS

    baby blue trend

    Tiffany & Co, Color by the Yard Ring
    £320 AT TIFFANY & CO

    Belted Mini Dress

    ZARA, Belted Mini Dress
    £35.99 AT ZARA

    Halterneck Midi Dress

    & Other Stories, Halterneck Midi Dress
    £77 AT & OTHER STORIES

    baby blue trend

    Alexander McQueen, Oversized Sneaker
    £460 AT ALEXANDER MCQUEEN

    Olga - Carnation Blue

    Rixo, Olga dress
    £275 AT RIXO

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

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    Penny Goldstone
    Penny Goldstone
    Social Links Navigation
    Contributing Fashion Editor

    Penny Goldstone is the Contributing Fashion Editor at Marie Claire UK. She writes about catwalk trends and the latest high street and Instagram sartorial must-haves. She also helms the Women Who Win franchise.

    She has worked in fashion for over 10 years, contributing to publications such as Cosmopolitan, Red, Good Housekeeping, and Stylist.

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