Boots' website crashed this morning, as thousands logged on to get their hands on RapidLash's Eyelash Enhancing Serum
Boots’ website crashed last night, as thousands logged on to get their hands on the latest must-have beauty buy, RapidLash’s Eyelash Enhancing Serum.
The high-street store who are stocking the beauty product exclusively said the £39.99 product has been flying off shelves, and could even be set to smash records set by No 7’s celebrated Protect and Perfect range.
More than 1,000 women had already joined a pre-sale waiting list for the serum, while many more hit the streets in search of the special product.
In fact, so popular has the new beauty buy been, that three were being sold every two minutes in Boots stores around the country yesterday, as beauty fanatics clamoured to get their hands on the hot new product.
The miracle lash-boosting serum is applied along the lash line, and clinical trials have shown it to boost eyelash length by up to fifty per cent with daily use, over the course of eight weeks.
It’s already been hailed as ‘amazing’ by testers, while RapidLash say the response to the product has been ‘out of this world’.
‘Rapidlash is particularly good for women with sparse lashes or even eyebrows, and can really help to boost self-esteem,’ said a spokesman for the brand.
We’ll be rushing to get our hands on some, quick!