The first of many?
Lila Moss, Kate Moss’ 16-year-old daughter, just landed her first beauty campaign. It was revealed that she will be the 2019 face for a huge international beauty brand. The youngster has just celebrated her sweet 16, so that’s not a bad birthday present is it?!
The big beauty brand? Marc Jacobs Beauty. Marc Jacobs just happens to be one of her mother’s good friend, having first met him when she walked the catwalk for his collection for Perry Ellis back in 1993.
The designer took to Instagram yesterday to announce Lila’s new role, documenting the times he had met the supermodel’s daughter. ‘At just 6 years old, Lila’s strong character, demeanor and great beauty was already very apparent,’ Jacobs explains. ‘The next time I saw Lila was in August of 2011 at Kate’s wedding, her character was even more dynamic and her beauty even greater.’
This is the only image that’s been released so far, the entire campaign will first appear at Harvey Nichols, the brand’s new exclusive retail partner, in six days on the 11th October. And we know it’s going to be beautiful because it had a five-star team working on it – shot by David Sims, creative direction by Katie Grand, makeup by Diane Kendal, hair by Guido Palau and nails by Jin Soon Choi.
Like we said, not a bad 16th birthday present.
In the image, Lila is wearing Fineliner Ultra-Skinny Gel Eye Crayon in (Grape)vine; one of five brand new, limited-edition colours that will come out with the Spring 2019 collection. If you want to try out the eyeliner asap, the brand has an existing shade that’s super similar.
The Fineliner is a smooth, waterproof eyeliner with a transformative gel formula which glides on precisely for flawless application, then sets in place for all-day wear.
We cannot wait to see the rest of the shoot.