We'll take the lot
Valentine’s Day is coming, whether you like it or not. Loved-up? We recommend swapping expensive fancy restaurants for a posh M&S meal deal because it sounds mouth-watering. Single? Get yourself a tray of Krispy Kreme Valentine’s Day doughnuts and a tub of Ben & Jerry’s Valentine’s Day flavour and plonk yourself in front of Netflix, or go and watch Mean Girls screening in cinemas on Galentine’s Day. It’s complicated? Do all of the above.
With singing cards, heart-shaped cushions and lots of people on your commute suddenly holding huge bunches of flowers, it’s hard to ignore. And if you’re all for the more traditional Valentine’s Day gifts – chocolate, teddies, roses – we’ve got some excellent news for you.
Well, roses are no longer red. Morrisons are going one step further and selling multicoloured rainbow roses instead.
Morrisons have partnered with LGBTQ+ youth homeless charity The Albert Kennedy Trust to launch the rose, and 50p per stem sold will be donated to the charity, which provides safe homes and support to young people who identify as lesbian, gay, bi or trans.
Morrisons florists have designed the roses so that each petal displays the colours of the rainbow.
Drew Kirk, Produce Category Manager at Morrisons says: ‘We’re stocking rainbow roses this Valentine’s day for the first time. They’ve been designed to celebrate love.’
Carrie Reiners, Director of Fundraising from The Albert Kennedy charity says: ‘We’re delighted to partner with Morrisons on their Rainbow Rose campaign for Valentine’s Day. As the national LGBTQ+ youth homelessness charity, we are always looking to raise awareness and raise vital funds to support the work we do to provide safe homes and support to young people who face homelessness – just for being brave enough to come out to their families and communities.’
As part of their The Best range, the rainbow roses will be in store from 11th February and can be bought individually for £4.
So whether or not you have a significant other, everyone can enjoy theses pretty petals.