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    These 5 trends are 2024's most flattering swimwear styles

    Swimwear that’s sure to make you feel confident

    Jazzria Harris's avatar
    By Jazzria Harris
    Last updated 13 August 2024 In Buying Guides

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Flattering swimwear
    (Image credit: @coco_floflo, @vivianhoorn, @marie_sinitsina)
    Jump to category:
    • 1. Embellishment
    • 2. Two-tone
    • 3. Metal details
    • 4. 3D Flowers
    • 5. High waisted
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    There’s no denying swimwear can be a tricky item of clothing to shop for. Not only do you want to ensure you're tapping into the trends for the season ahead but a great piece of swimwear should also flatter your figure and boost your confidence, so you can feel your best whether you’re posing poolside, heading to the beach or even just taking a dip in your local lido.

    Thankfully, this season these two needs combine, as the biggest swimwear trends for 2024 are also some of the most figure-flattering styles around. Fans of high-octane swimwear will be pleased to see that this season maximalism is back, with embellishment and fun details taking many different forms, while for those who prefer something more sleek and simple, two-tone styles are the way to go.

    When it comes to shapes, in previous years the high-waisted bikini has taken a backseat to 90’s inspired high leg cuts. For 2024 they’ve had a revival this year, and we’re calling it: this is the bikini style to be seen in. Swimsuits are also still holding their own, in bandeaus, v-necks and even cut out designs offering both coverage and versatility.

    So, whether you’re currently planning for your next trip away or you just want to get ahead and snap up some new swimwear in preparation for your summer plans, we’ve got you covered. Not only do we have all the details on the biggest swimwear trends for this season but we're dishing out some top tips on which styles to shop for to ensure you feel your best all summer long. Keep scrolling for the edit…

    1. Embellishment

    Grece Ghanem in pink bikini and shirt

    (Image credit: @Greceghanem)

    Embellishment may seem the antithesis of flattering swimwear, drawing the attention of anyone who sees it, however it can actually be used to your advantage to ensure you feel your most confident. If swimwear usually leaves you feeling a little exposed, the addition of cleverly placed embellishments such as crystals or beading can feel like an extra layer of armour making the swimwear the star of the show. Simply add a pair of chic sunnies to match and prepare to find your inner diva.

    Oseree Crystal-embellished swimsuit

    Oseree Crystal-embellished swimsuit
    £222 (WAS £370) AT LUISAVIAROMA

    Barbiecore isn't dead and this sparkly pink swimsuit proves it.

    Self-Portrait Embellished halterneck swimsuit

    Self-Portrait Embellished halterneck swimsuit
    £163 (WAS £327) AT MYTHERESA

    Picture this sparkly turquoise suit worn next to equally turquoise waters.

    Oseree Pailettes 90s Sequined Bikini

    Oseree Pailettes 90s Sequined Bikini
    £141 (WAS £235) AT MYTHERESA

    In high-shine gold sequins , this bikini is sure to wow.

    Alessandra Rich Crystal-embellished ruched bikini

    Alessandra Rich Crystal-embellished ruched bikini
    £409 (WAS £585) AT MYTHERESA

    If you're looking for more coverage, this long sleeve bikini offers extra protection without compromising on style.

    Oceanus White Calliope One Piece Swimsuit

    Oceanus White Calliope One Piece Swimsuit
    £255 AT OCEANUS

    Brides-to-be or just those who love to show off their tan, this crystal embellished white swimsuit is a real showstopper.

    2. Two-tone

    Marie Sinitsina wearing monochrome swimsuit

    (Image credit: @Marie_sinitsina)

    Monochrome was one of the biggest trends on the SS24 catwalks so it’s no surprise it’s trickled into the biggest swimwear trends too. Rather than showing up in loud monochrome prints, swimwear has taken a more minimalistic approach to the trend with colour block two-tone styles leading the way. If you’re someone who feels more comfortable in a classic black swimsuit, this is a great way to give the look a more trend-led feel. Simply go for a style with a contrasting white trim, like Monday Swimwear’s swimsuit, for an accessible way to wear it.

    Away That Day Monte Carlo strapless swimsuit

    Away That Day Monte Carlo strapless swimsuit
    £185 AT SELFRIDGES

    Avoid unwanted strap marks with this chic bandeau swimsuit.

    Mint Velvet Tummy Control Underwired Swimsuit

    Mint Velvet Tummy Control Underwired Swimsuit
    £62 AT NEXT

    Mint Velvet's black and white swimsuit is created with tummy control technology for a smoothing finish.

    Toteme Recycled swimsuit

    Toteme Recycled swimsuit
    £170 AT NET-A-PORTER

    If traditional black and white feels too harsh, try Toteme's nude and black version.

    Amir Slama two-tone bikini set

    Amir Slama two-tone bikini set
    £140 AT FARFETCH

    If a bikini is more your style, this vest style set taps into the trend.

    Monday Swimwear Clovelly Swimsuit

    Monday Swimwear Clovelly Swimsuit
    £180 AT MONDAY SWIMWEAR

    This Monday Swimwear swimsuit has underwired cups for extra support.

    3. Metal details

    Coco_floflo wearing black bikini

    (Image credit: @Coco_floflo)

    Metal comes in all shapes and forms this season, from chunky chain style straps to geometric inspired detailing. Think of these additions like you would your jewellery, adding interest and elevating your pieces above basic swimwear. Wondering which style of metal swimwear is best for you? If you usually opt for a specific tone of jewellery, whether that’s gold or silver, mirror this through your swimwear for a coordinating look.

    Karen Millen Slinky Trim Detail Cut Out Swimsuit

    Karen Millen Slinky Trim Detail Cut Out Swimsuit
    £79 AT KAREN MILLEN

    Karen Millen's sculptural suit looks much more expensive than its price tag thanks to the muted colourway and elegant detailing.

    Oseree Lumière O Chain embellished metallic bikini

    Oseree Lumière O Chain embellished metallic bikini
    £330 AT NET-A-PORTER

    Bring the party to the pool in Oseree's glittery blue bikini.

    Christopher Esber Cutout embellished swimsuit

    Christopher Esber Cutout embellished swimsuit
    £370 AT NET-A-PORTER

    Featuring sculptural metal detailing and a bold orange tone, Christopher Esber's swimsuit is truly unique.

    Cult Gaia Cult Gaia Alta One-Piece Swimsuit

    Cult Gaia Cult Gaia Alta One-Piece Swimsuit
    £322.03 (WAS £482.58) AT CETTIRE

    Cult Gaia's clever cut out will give the illusion of a nipped in waist for added definition.

    Sakuranna Alysha Top

    Sakuranna Alysha Top
    £79 AT SAKURANNA

    For an update on the classic strapless bikini, try Sakuranna's molten metal style.

    4. 3D Flowers

    @hannahstraffordtaylor in floral swimsuit

    (Image credit: @hannahstraffordtaylor)

    Not for the fashion wallflower, quite literally, 3D florals are one of the biggest swimwear trends this season seen across both swimsuits and bikini styles. The key to making this trend work for you is to opt for swimwear with cleverly placed florals to draw attention to any areas you want to highlight as well as adding interest to any areas you want to camouflage. For example, vertically placed flowers will help elongate your frame while an off-centre floral can help balance your figure.

    Magda Butrym Appliquéd ruched bikini briefs

    Magda Butrym Appliquéd ruched bikini briefs
    £390 AT NET-A-PORTER

    The bigger the flower, the more fun in my opinon and this bikini from Magda Butrym doesn't scrimp on the flower power.

    River Island Black Corsage Bandeau Bikini Top

    River Island Black Corsage Bandeau Bikini Top
    £12 (WAS £28) AT RIVER ISLAND

    Combining boho style crochet with on-trend 3D flowers, River Islands monochrome set is oh-so-chic.

    Same Rose floral-appliqué bandeau bikini top

    Same Rose floral-appliqué bandeau bikini top
    £164 AT MYTHERESA

    Give florals a fresh feel by opting for this summer stripe print set.

    Maygel Coronel Fiora One Piece

    Maygel Coronel Fiora One Piece
    £292 AT REVOLVE

    Maygel Coronel's 3D floral swimsuits have hit cult status meaning they regularly sell out so move quick and snap up this one from Revolve.

    Karla Colletto Tess ruffled bandeau swimsuit

    Karla Colletto Tess ruffled bandeau swimsuit
    £295 AT MYTHERESA

    Bright shades aren't just for summer, this pretty pink suit will still look great for winter sun breaks too.

    5. High waisted

    @lisonseb wearing high waist bikini

    (Image credit: @lisonseb)

    High waisted swimsuits have fallen out of favour in recent years but they’re back for 2024 and we couldn’t be happier about it. Ideal for flattering the stomach area and skimming the hips for a sculpting effect, high waisted bikinis work on practically all body shapes making them a great choice if you’re looking for an easy to wear bikini. Combine the cut with one of the above trends for maximum impact.

    Tahiti Bottom - Espresso

    Tahiti Bikini (top + bottom sold separately)
    £164 (FOR THE SET) AT AWAY THAT DAY

    Mix and match Away That Day's tops and bottoms to create a set that's tailored to you.

    John LewisBali Palm High Waist Bikini Bottoms

    John Lewis Bali Palm High Waist Bikini Bottoms
    £18 AT JOHN LEWIS

    John Lewis make some of the best fitting bikinis on the high street as this high waisted style proves.

    Alexandra Miro Whitney Bikini Bottom

    Alexandra Miro Whitney Bikini Bottom
    £155 AT ALEXANDRA MIRO

    With an old Hollywood feel, this monochrome bikini from Alexandra Miro feels classic yet fresh.

    Hunza G Nadine striped metallic seersucker bikini

    Hunza G Nadine striped metallic seersucker bikini
    £185 AT NET-A-PORTER

    Hunza G are known for making some of the most flattering swimwear around. With a one size fits all approach, their clever fabric moulds to your shape to fit snuggly.

    Paolita Tropicana Gobi Bottom

    Paolita Tropicana Gobi Bottom
    £91 (WAS £130) AT PAOLITA

    If you're a fan of statement prints, Paolita's belted bikini will be right up your street.

    Marie Claire Newsletter

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    Jazzria Harris
    Jazzria Harris
    Freelance Fashion & Beauty Writer

    Jazzria Harris is a freelance fashion and beauty journalist with over 8 years experience working in the industry. At just 4ft 11, she’s an expert in petite dressing and previously wrote the column Jazz’s Short Stories giving tips and advice on dressing for petite proportions. Her wardrobe staples are a great black blazer, a hardworking slip skirt and of course a great pair of heels (for the extra inches, of course). Jazz has written for publications including ELLE UK, heat magazine, Eliza, Women & Home and more.

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