• best face serum

The best face serum that’ll will transform your skin

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The fastest way to treat your skin needs? Bag yourself a good serum

With roots in Japanese beauty, the best face serum will deliver a more potent dose of skin benefiting ingredients than your best moisturiser.

Lighter than face creams, they contain a higher concentration of essential oils and active ingredients, and the smaller molecules can penetrate the skin much deeper than a heavier cream. In fact, serums are the ones that do all the hard work. If you could only use one skincare product for the rest of your life, we’d say grab a serum.

They can also help combat a number of different skin issues, such as dullness, wrinkles and pigmentation. Once you’re done applying the best face serum, be sure to follow up with one of the best moisturisers for dry skin, or one of the best moisturisers for oily skin, depending on your skin type.

So which ingredients should you be looking out for? Hyaluronic acid is an incredibly hydrating ingredient, which holds up to 1,000 times its weight in water, so it will be a key ingredient in many moisturising skin products – including some of the best serums.

Meanwhile Vitamin C is vital in collagen synthesis, making it a key ingredient in many anti-ageing serums. Then there are natural ingredients like avocado oil and white tea, known for their anti-ageing properties.

Best anti-ageing serum

There are serums that will help protect and prevent wrinkles and lines in the early stages. There are those that will stop time in its place. And a few of the very best can almost turn back the hands of time.

Anti-ageing products, particularly those with antioxidants, can be used as early as in your 20s, but the most important thing is to use anti-ageing products that are appropriate for your skin type.

If you’re acne-prone, look for vitamin C. If you have dry skin, look for vitamin E. And if your skin appears dull, look for antioxidants, which will help protect your skin from free radicals, such as pollution. Keep an eye out for Clarins Double Serum Complete Age Control, one of our favourite anti-ageing serums out there.

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