As a shopping expert, no new-in section has impressed me more than Aligne has recently

As a shopping expert, I browse through hundreds of products daily - so naturally I have my favourite brands that I gravitate towards, and Aligne is definitely one of them. Especially after discovering they were behind that *specific* waistcoat style and seeing their ultra-trendy knits on Katie Holmes. The British label is quite the secret weapon.

Celebrating what they refer to as intuitive shopping, inspiring the brand's customers to shop with intent and invest in core pieces that will serve them for many years to come as an aim to reduce waste, Aligne maintains a strong ethos of designing for the modern everyday woman with a growing responsibility to support the climate with their practices.

Nailing sophisticated dressing - from elevated basics to chic tailoring and timeless pieces that have a trend-led feel but somehow still feel really timeless. Aligne's pieces have that special something that makes them feel like you can wear them year after year, making them worth the investment.

Additionally, a personal favourite is their denim range. Focusing on key styles in different iterations and colourways, they are great investment pieces for those looking to invest in high-quality 100% cotton denim.

For the reasons outlined above, Aligne’s products sell out fast, but luckily, the brand does pretty regular restocks of its most popular styles. That's where we come in as (pretty much) everyday browsers of the brand; we get a really good idea of when items are restocked and the perfect time to shop them, given their occasional sales and seasonal drops.

So without further ado, here are the Aligne new pieces I have my expert eye on right now—from Argylle printed knits to wax jackets and party dressing staples—everything currently in my basket.

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