With The Crown back on Netflix, currently riding high in the charts the royals are a hot topic - but new research has shown which royals are actually the most influential.
When the Queen passed away in September, the world went into mourning for a royal who reigned for 70 years - and while the Queen, who was 96 when she died, never personally used social media platforms like TikTok or Instagram, that doesn't mean to say she's not influential in those spaces.
The research looked at the popularity of ten royals via Google searches, TikTok views, and Instagram hashtags and ranked the most influential royals from this data.
Any guesses?
Queen Elizabeth II, who had celebrated her Platinum Jubilee this summer, took the top spot with 4.7 million Google searches a month, she features in 1.6 million Instagram hashtags, and has had 18.7 billion views on TikTok under her hashtag - making her the most mentioned and searched-for royal ever.
The research by Financial World ranked the top most influential royals, with the new Princess of Wales Kate Middleton, coming in second place, boasting 1.4 million Instagram hashtags, 2.9 million Google searches per month and 6.3 billion views on TikTok with videos that contain her.
Meghan Markle, who stepped away from royal life in 2020, is the second most Googled royal of all (with 4.5 million searches per month around the world) but overall, by social media views, she came in third place.
Prince Harry ranked in fourth place. The Duke of Sussex rakes in 1.4 million Google searches a month, and features in 1.1 million Instagram hashtags. The hashtag #PrinceHarry has also been viewed 7.3 billion times on TikTok.
Princess Diana, who passed away more than 25 years ago, is still a much-loved royal across the generations, and while she is deemed the 5th most influential royal there are a staggering 9.8 billion searches for her on TikTok every month.
Wondering where our new monarch ranks? King Charles III comes in 7th on the list, just below his eldest son William (who is in 6th place). Charles's most popular platform is TikTok, with 3.8 billion views.
Do you agree with the research? Which royal do you search for the most?
-
We're fitness experts who've spent 100's of hours testing fit kit - these are the lululemon products we rave about to family and friendKeen to invest in kit that'll last the long run?
-
Taylor Swift has broken her silence on the meaning of new track ‘Clara Bow’ -
George, Charlotte and Louis are learning "new home rules" to help Princess Kate's recovery
-
William and Kate are 'acutely aware of problems' Charlotte and Louis face in the futureThey want to ensure that their youngest children find paths that are 'meaningful and appropriate'
-
Meghan Markle just revealed the first product from American Riviera OrchardIs anyone else excited???
-
Prince William is no longer considered the public's 'favourite royal'According to a new YouGov survey, he's been dethroned
-
Charles has a plan to 'step in' and ease tensions between William and HarryThe King wants to 'play peacemaker'
-
Getty explains why they have flagged Kate's video confirming cancer diagnosisThey said the clip 'may not adhere to their editorial policy'
-
Queen Camilla has given an update about Princess KateShe also accepted gifts for the Princess
-
The royal family's Easter plans have changed following Kate's latest health updateThe event will look very different this year.
-
Princess Kate's medical privacy 'breached by staff' at The London ClinicIt's a 'major security' issue
