Jennifer Lopez’s iconic Versace dress is now available to pre-order

And we're in love.

Milan Fashion Week made the most news for the Versace collection, with Jennifer Lopez closing the spring 2020 show wearing a reimagined version of her iconic green Grammy dress.

The gown that she wore in 2000 is famed for being the reason behind the invention of Google Image search.

Yes, it emerged a few years ago that one of Jennifer Lopez’s red carpet looks (the green sheer Versace scarf dress) is actually responsible for the existence of Google image search, with the below the belly button plunging neckline quite literally breaking the internet.

‘At the time, it was the most popular search query we had ever seen, but we had no surefire way of getting users exactly what they wanted: J-Lo wearing that dress’, explained Eric Schmidt, executive chairman of Google. For that reason, he explained ‘Google image search was born.’

It’s hardly surprising therefore that the 2019 remake has also gone viral.

It was announced this week that the newest version of the Versace number named the ’embellished silk maxi dress’ is now available to pre-order on Moda Operandi.

The dress won’t ship until next year, only available currently for pre-sale, costing an eye-watering £8,178.

‘I really didn’t think about it,’ J-Lo said of the 2000 dress. ‘I didn’t think it was all that risqué, to be honest. The dress was just provocative enough to make people interested.’

Happy pre-ordering.

Reading now

Popular