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    1. Health and Fitness

    Running just got a lot more cool thanks to the latest Loewe x On collaboration

    As the athleisurewear and fashion worlds continue to merge.

    Ally Head's avatar
    By Ally Head
    Published 28 October 2022 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Images from the ON x Loewe collaboration campaign
    (Image credit: Loewe x ON)
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    Fashion house Loewe and running brand On have just dropped the second edition of their highly-anticipated collaboration.

    First launching in March, their re-designed trail shoes and performance clothing items have not only been highly sought after, but have been redefining the boundaries between fashion and athleisurewear.

    The initial collection included men and womens wear and a redesign of two of On's best selling trail running trainers, the Cloudventure and Cloudrock shoes.

    Now, Loewe x On have launched five new editions of the Cloudventure shoe, spanning yellow, navy, white and black colourways.

    They've also re-launched two of the initial colourways, orange and khaki. 

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    On the first collection, Loewe creative director Jonathan Anderson called the collab “a dream come true." “On and Loewe have so much synergy—we share many of the same ideas on making, from concepts to function and longevity,” he went on.

    Introducing the new Loewe x On running collaboration


    Wondering whether the shoes will actually be any good for actually running in? Good question, and short answer, yes, they will. While they've had a fashion forward redesign, they're still the same performance-based shoe, featuring a super grippy rubber outsole and hidden mid-sole plate to boost both speed and stability.

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    Worried about getting them muddy on the trails? There's also a mudguard, to boot. (I'm also a big fan of the hand-pressed marbled outsoles).

    A photo of the Loewe x On running collection

    (Image credit: Loewe x On running)

    Never tried On shoes before? They're on our round up of the best running trainers and a firm favourite for a reason. I'm a marathon runner and I've been running in On shoes for over six years now, completing most of my marathon training miles this year in the Cloudstratus and Cloudmonster shoes.

    Running style is having a bit of a reinvention at the moment, with brands like SOAR running, Tracksmith, and newly-launched Pruzan leading the way in designing kit that not only feels great, but looks great too.

    As MC's Health and Sustainability Editor, I'm very here for it. Kit that you can not only workout in but wear day to day - like the Loewe x On running trainers, which would also look badass worn with a suit to work - encourages a more capsule wardrobe and sustainable way of living.

    There have been loads of sportswear collabs hitting the market over the past few months and I'm a big fan of this one. Another highlight was the Sweaty Betty x Merrell shoe release this summer (included in my round up of the best hiking boots, here).

    Shop our Health Ed's favourites from the collection below

    The Loewe x ON running collaboration

    Cloudventure running shoe in nylon - yellow
    VIEW NOW

    I love the contrasting colours of the yellow, red, and cream on these Cloudventure's - I think they'd look great paired with a stripy blue shirt. Do note, though: On shoes run small, so I'd recommend going up a size.

    Loewe x On running collaboration

    Cloudventure running shoe in nylon - black
    VIEW NOW

    Same, same, but different - I love this black colourway and the detail of the grey mesh protector, to boot. 


    Loewe x On running collaboration

    Cloudventure running shoe in nylon - gradient orange
    VIEW NOW

    Lightweight running shoes in a sunset-coloured gradient print? Yep, we're sold. This colourway was first launched in March and was brought back due to popular demand. We can see why..

    Ally Head
    Ally Head
    Social Links Navigation
    Senior Health and Sustainability Editor

    Ally is Marie Claire UK's Senior Health and Sustainability Editor, a well-regarded wellness expert, ten-time marathoner, and Boston Qualifying runner.

    Utilising her impressive skillset and exceptional quality of writing, she pens investigative, review and first-person pieces that consistently demonstrate flair and originality.

    Ally manages a team of freelancers, oversees all commissioning and strategy for her pillars, and spearheads the brand's annual Women in Sport covers, interviewing and shooting the likes of Mary Earps, Millie Bright, and Ilona Maher. Shortlisted for three BSMEs and winning one in 2022, Ally lives and breathes her verticals: her eye for a story and connections within the wellness sphere are unrivalled. Follow Ally on Instagram for more.

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