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    1. Fashion

    I'm not buying anything new this party season, I'm renting all the way

    The best places to rent party dresses online

    Penny Goldstone's avatar
    By Penny Goldstone Contributions by Jazzria Harris
    Published 7 December 2023 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Party dress rental
    (Image credit: ByRotation, Hurr)
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    For years party season was my favourite time of the year to shop. The prospect of office parties and drinks with friends, coupled with my penchant for anything glitter or feather adorned, meant that I was only too happy to spend my November paycheque on a party dress or two.

    Of course, much like with winter wedding guest outfits, you couldn't be tagged in the same outfit twice, so I'd merrily buy 3-4 outfits for December, which I'd carelessly forget until the following year, at which point my appetite for sequins would only be satisfied by buying something new, and so the cycle continued. But my shopping habits and general approach to fashion have changed in the past few years.

    In short, I'm trying to take a more considered approach to dressing, buying less but better, and and avoiding unnecessary purchases in a bid to be a little more sustainable.

    Case in point: the Fashion Awards which I attended at the start of December, during which I wore a stunning Solace London dress, rented via Hurr (main picture). And I will absolutely rent dresses for other occasions such as my office Christmas party. If you want to do the same, here is my edit of gorgeous dress you can wear and send back.

    Party dress rentals

    The boom in online clothing rental sites means it's never been easier to borrow gorgeous designer dresses, for a fraction of the retail cost. If you'd rather see the gown IRL before renting it, you're in luck, because of slew of rental pop-ups have opened, just in time for party season. Most sites will let you borrow dresses for a minimum of 3-4 days , so plenty of time to wear.

    16Arlington Simm open-back draped sequined Dress

    16Arlington Simm open-back draped sequined Dress
    FROM £135.37 AT HURR

    Taller Marmo Gina Feather Dress

    Taller Marmo Gina Feather Dress
    FROM £51 AT MYWARDROBEHQ

    party dress rental

    Ganni Gathered Taffeta Midi Dress
    FROM £59 AT RITES

    Bronx and Banco Farah Silver Strapless Dress

    Bronx and Banco Farah Silver Strapless Dress
    FROM £105.24 AT HURR

    Aje Black Dress

    Aje Black Ruffle Ma Dress
    FROM £25 AT BYROTATION

    MontsandMargo Dress

    Montsand Margo Dress
    £56.74 AT SELFRIDGES

    Self Portrait Green Sequin Maxi Dress

    Self Portrait Green Sequin Maxi Dress
    FROM £16 AT BYROTATION

    Rebecca Vallance Ally Open-Back Red Puff Sleeve Midi Dress

    Rebecca Vallance Ally Open-Back Red Puff Sleeve Midi Dress
    FROM £48 AT BYROTATION

    Rachel GilbertXanthy Feather-Trimmed Gown

    Rachel Gilbert Xanthy Feather-Trimmed Gown
    FROM £145 AT RITES

    Julietta Dress

    Sezane Julietta Dress
    FROM £25 AT FOR THE CREATORS

    Karen Millen Compact Viscose Corsage Detail Tailored Halterneck Midaxi Dress

    Karen Millen corsage dress
    FROM £7 AT KAREN MILLEN

    party dress rental

    Nadine Merabi Kimerbly Black Velvet Mini Dress
    FROM £118 AT SWISHED

    Galvan Stargaze Sequined Rose-Gold Tulle Gown

    Galvan Stargaze Sequined Rose-Gold Tulle Gown
    FROM £28 AT MYWARDROBEHQ

    The Vampires Wife Red Metallic Falconetti Midi Dress

    The Vampires Wife Red Metallic Falconetti Midi Dress
    FROM £145 AT RITES

    party dress rental

    Sabina Musayev Rent Kaia Dress
    FROM £82.13 AT JOHN LEWIS

    New Arrivals Red Feather Trim Maxi Dress

    New Arrivals Red Feather Trim Maxi Dress
    FROM £99 AT BYROTATION

    LK Bennett Scott Silver Sparkle Knit Pleated Dress

    LK Bennett Scott Silver Sparkle Knit Pleated Dress
    SUBSCRIBE FOR £79 PER MONTH FROM LK BENNETT

    Club L London Christie Dress

    Club L London Christie Dress
    FROM £39 AT SELFRIDGES

    Clio Peppiatt Louis Mini Dress

    Clio Peppiatt Louis Mini Dress
    FROM £53 AT MYWARDROBEHQ

    Saloni Camille bow dress

    Saloni Camille bow dress
    FROM £84 AT BYROTATION

    Rewear what you already own

    It sound blindingly obvious, but as the intro in this article suggests, I have many party dresses that I've collated over the years to choose from. My friends and family don't care if they've seen my outfit before, so why should I? The more trend-led pieces, I've loaned to rental platforms so that they can bring a bit of joy to someone else this season, but I've kept a few pieces for myself.

    My top tip if you're looking to invest in a forever party piece? Keep things simple. My most worn outfits are a black blazer from Toteme, a feather-trimmed pyjama set from Sleeper and a silk dress from Realisation Par.

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    Sustainable fashion brands

    If you DO want to go ahead and buy a new outfit, that's obviously fine too, we all deserve a treat now and then. But it might be worth going about it in a more mindful way, for example by buying from a sustainable fashion brand. Whether the label is all about producing in small quantities, investing in sustainable materials or ethical practices, it's a far better choice than your regular fast fashion fix.

    Whatever you choose to wear, I hope you have a wonderful festive season.

    Penny Goldstone
    Penny Goldstone
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    Contributing Fashion Editor

    Penny Goldstone is the Contributing Fashion Editor at Marie Claire UK. She writes about catwalk trends and the latest high street and Instagram sartorial must-haves. She also helms the Women Who Win franchise.

    She has worked in fashion for over 10 years, contributing to publications such as Cosmopolitan, Red, Good Housekeeping, and Stylist.

    With contributions from
    • Jazzria Harris Freelance Fashion & Beauty Writer
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