Dakota Johnson, Kaia Gerber and Taylor Swift all can’t get enough of this affordable summer dress brand

It's giving cottagecore chic meets soft girl summer

Dakota Johnson Doen
(Image credit: Net-a-Porter)

What do Selena Gomez, Dakota Johnson and Taylor Swift all have in common? Aside from exceptional bone structure and millions of Instagram followers, they all can’t stop wearing summer dresses by Californian-founded slow-fashion brand, DÔEN.

Known for their pretty floral designs that take inspiration from vintage styles, DÔEN may be the best-kept secret of all our favourite celebs when it comes to effortless summer dressing—that is until we spotted it and had to let you in on it.

Most recently Dakota Johnson was spotted filming in New York in an array of pieces from the brand, including their Nevara dress, which features ruffled sleeves and pretty floral print in summers colour to be seen in, butter yellow.

Dakota Johnson wearing Doen dress GettyImages-2155470500

(Image credit: Getty Images)

And it seems Dakota's not the only one with a plethora of DÔEN dresses hiding in her wardrobe as Elle Fanning, Taylor Swift and Taylor Hill have all been spotted rocking dresses by the brand too. From Taylor’s white hanky hem style while in Cannes to Elle's lace shirt style, we’re taking this as proof that these dresses really are what the celebs are actually wearing on their down days.

Want to get your hands on a DÔEN dress of your own? Scroll on for our edit of the best dresses to shop right now, including a few styles the celebrities actually wear.

Shop DÔEN dresses

Jazzria Harris
Freelance Fashion & Beauty Writer

Jazzria Harris is a freelance fashion and beauty journalist with over 8 years experience working in the industry. At just 4ft 11, she’s an expert in petite dressing and previously wrote the column Jazz’s Short Stories giving tips and advice on dressing for petite proportions. Her wardrobe staples are a great black blazer, a hardworking slip skirt and of course a great pair of heels (for the extra inches, of course). Jazz has written for publications including ELLE UK, heat magazine, Eliza, Women & Home and more.