To satisfy all your #shoefie goals
The shoe collaboration everyone’s been waiting for is finally here. After being previewed at Paris Fashion Week AGES ago (ok, it was only last October, but the point is it was a long wait), the Off-White C/O Jimmy Choo collaboration has finally landed today.
To refresh your memory, Off-White’s Creative Director Virgil Abloh took inspiration from Princess Diana to add a dose of his trademark cool to the SS18 line, which also marks the first time the iconic designer shoe brand has teamed up with a ready-to-wear label.
The footwear collection is a perfect nod to the late Princess’s signature 90s style (she was a fan of the brand), mixed in with Abloh’s minimalist DNA, which will satisfy the more modernist fans.
Think knee-high boots wrapped in black tulle, and pointy stilettos surrounded by PVC, basically the 2018 version of Cinderella’s glass slipper.
‘To collaborate with a brand like Off-White™ allows Jimmy Choo to explore a new avenue and take part in a different conversation,’ Sandra Choi, Creative Director Jimmy Choo says. ‘I love to mix it up by getting together with a different creative mind identifying our synergies and combining our DNA to create a beautiful and surprising collection with unexpected links to the roots of our brand.’
Virgil Abloh added, ‘Creative dreams were fulfilled when able to combine the young exuberance of Off-WhiteTM and the storied elegance of Jimmy Choo.’
The collection is available to buy now online from Jimmy Choo and Net-A-Porter, and in store at like Harvey Nichols until Sunday, and a dedicated pop-up at Selfridges until 18th March.
Shop the collection below:
Do hurry, as collabs like these aways sell out fast.
Consider your #shoefie game elevated.