Did you spot it?
Words by Jadie Troy-Pryde
When the Emmy nominations list was released earlier this year, the awards ceremony was slated for highlighting the gender gap in Hollywood. Female-led shows like Insecure, I Love Dick, Queen Sugar and One Day at a Time received rave reviews from critics, and Jilly Soloway’s Transparent has been a huge success for three years. And yet, none of them were nominated. Team that with the fact that no women were put forward for writing or directing a limited series, either, and it's fair to say things looked pretty dismal.
But despite lacking in nominations, women across the industry came out on top. Lena Waithe's Emmy speech receiving a standing ovation when she became the first African American woman to win Outstanding Writing for a Comedy Series award. Reese Witherspoon used her time on the podium to call for more female roles when receiving an award for Big Little Lies.
And Nicole Kidman dedicated her award for the HBO mini-series to domestic violence survivors. But that wasn't the only way she was championing women at the glitzy LA event. While a lot of A-listers made it a political Emmy awards by wearing blue ribbons to show their support for the American Civil Liberties Union, Nicole was making a statement of her own.
If you look closely, you'll notice that she was wearing a Shiffon Co.'s Duet Pinky Ring, which represents a promise to encourage and preserve women's empowerment. The piece of jewellery, also worn by Nicole's co-star and Marie Claire's cover star, Shailene Woodley, donates fifty per cent of its proceeds to funding seed grants for female entrepreneurs and startups supporting female empowerment.
They're not the only celebrities who are a fan of the simple spiral band by Shiffon Co., with Emma Watson taking to her Instagram page recently to proudly wear the item and praise the brand.
We're without a doubt that these special rings are about to sell-out, so if you want to get hold of one you'd better be quick.
What a beautiful way to show solidarity while simultaneously supporting worthy causes.