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    1. Beauty
    2. Hair

    The scrunchie has made a comeback—these are the chicest looks to inspire you

    Plus, where to shop them

    Lucy Abbersteen's avatar
    By Lucy Abbersteen Contributions by Shannon Lawlor
    Published 7 January 2024 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    A guest is seen with scrunchies outside Stine Goya during Copenhagen Fashion Week Autumn/Winter 2022 on February 02, 2022 in Copenhagen, Denmark
    (Image credit: Christian Vierig/Getty Images)
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    They're a throwback hair accessory that’s seen a resurgence as the chic final touch to your look and can truly make a hairstyle (or even the whole outfit). There’s a reason you see them everywhere during Fashion Month – bow stacking may have been tipped as a major 2024 hair trend, but it's the best scrunchies that are taking the spotlight this season. 

    It’s not just during street style moments at various Fashion Weeks that you’ll spot the humble scrunchie or chic headbands, though. Hailey Bieber, J Lo, Selena Gomez, Zoe Kravitz and the Hadid sisters, to name but a few A-list examples, are all partial to a scrunchie. 

    Not only will you find this accessory available everywhere from high-street fashion brands through to high-end designer names, several haircare brands also offer silk or satin scrunchies due to these materials being gentler on the hair. 

    As someone who often reaches for a scrunchie at home and kind of fancies branching out to wear them day-to-day, I’ve taken it upon myself to do a deep dive of hair ideas that feature this very accessory. Below, you’ll find visual inspiration for scrunchie hairstyles, plus a selection of chic options you can shop now. I reckon you’ll leave here wanting to add one or two to your collection. 

    Scrunchie inspiration 

    Wrap-around scrunchie

    Orange scrunchie in bun

    (Image credit: Getty Images)

    I love the pop of colour that this wrap-around scrunchie adds to the whole look.

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    High-ponytail scrunchie

    High ponytail with scrunchie

    (Image credit: Getty Images)

    Supercharge the humble high ponytail with a supersized scrunchie.

    Frilly scrunchie

    Balletcore scrunchie

    (Image credit: Getty Images)

    There are few things cuter (and cooler) than frilly, checkered scrunchies for the season ahead.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

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    Plait scrunchie

    Plait scrunchie

    (Image credit: Getty Images)

    This plaited scrunchie look oozes Scandi-girl coolness.

    Scrunchie braids

    Braided scrunchies

    (Image credit: Getty Images)

    Adorned braids are one of the biggest hair trends for 2024, and this scrunchie-laden look is perfection.

    Knitted scrunchie

    Knitted scrunchie

    (Image credit: Getty Images)

    Practical? Absolutely not. Impossibly chic? You betcha.

    What to read next
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    • Corsages Listing Carrie Bradshaw's Favourite Accessory Is Suddenly Everywhere—And It Just Appeared at Haute Couture Week
    • The Rachel Hair on Gigi Hadid, created by hairstylist Dimitris Giannetos  Gigi Hadid Brought Back the 'Rachel' Haircut—So I Tried It Too, and My Hair Has Never Looked So Full

    Luxury scrunchie

    Prada scrunchie and hair slide

    (Image credit: Getty Images)

    Yes, scrunchies are the ultimate way to level up your luxury points.

    Balletcore scrunchie

    Ballet bun scrunchie

    (Image credit: Getty Images)

    2024 is set to be the year of balletcore, and this thinner scrunchie lends itself to the trend beautifully.

    Low-bun scrunchie

    Low bun scrunchie

    (Image credit: Getty Images)

    The slicked-back bun isn't going anywhere for 2024, and we're thrilled about it.

    Loose scrunchie

    Loose scrunchie

    (Image credit: Getty Images)

    Really can't be bothered to do anything with your hair? Throw a scrunchie around it et voilà!

    The best scrunchies to shop now 

    Free People Presley Scrunchie

    Free People Presley Scrunchie
    £15 AT FREE PEOPLE

    Kitsch Textured Dinner Scrunchie

    Kitsch Textured Dinner Scrunchie
    £13 AT KITSCH

    Prada Velvet Scrunchie

    Prada Velvet Scrunchie
    £300 AT PRADA

    Sandro Silk Floral Scrunchie

    Sandro Silk Floral Scrunchie
    £22 AT HARRODS

    Good Squish Baby Wilder check-pattern cotton-blend hair scrunchie

    Good Squish Baby Wilder Scrunchie
    £28 AT SELFRIDGES

    Slip Pure Silk Large Scrunchies Positano

    Slip Pure Silk Large Scrunchies Positano
    £31.20 AT SEPHORA (WAS £39)

    Lucy Abbersteen
    Lucy Abbersteen
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    Beauty Contributor

    Lucy is a freelance beauty editor and contributor at Marie Claire, and has also written for titles including Cosmopolitan, Refinery29, Glamour and woman&home. She was previously Marie Claire’s junior beauty editor. During her career, she’s covered everything from backstage beauty at fashion week to interviews with famous faces like Drag Race royalty and Little Mix. As for her beauty ethos, she’s a big advocate for not having to spend a fortune on beauty products to get good results. When she’s not got beauty on the brain you’ll probably find her reading or Netflix-ing.

    With contributions from
    • Shannon Lawlor Executive Beauty Editor
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