It's time to get ahead and jump on board the trend train - here's our ultimate guide to the SS18 trends from the catwalk
The Fashion Month dust has settled, we’ve finally emptied out our cases from Paris Fashion Week (still can’t find that missing earring, dammit) and the street stylers are back to Kira Kira-ing their breakfasts, instead of each other outside show venues. We’ve done our SS18 trends research, and now we’d say it’s high time for some next-season wardrobe plotting. Let’s face it, it’s never too early to start that wish-list – especially if you want more than a hope in hell of getting your hands on that Gucci bum bag. So, what did we learn from the NY/London/Milan/Paris Fashion Week whirl?
We’ve got two words – Fashion Prozac. That’s right, after an epically depressing year for politics (and just about everything else), designers reacted in the only way they know how. With uplifting, colourful, joyous clothes that took us off into another universe. Kaleidescopes of rainbow colour, the yummy new sugared almond pastels, Versace’s Insta-breaking supermodel reunion, some pretty powerful 80s power dressing – and OTT texture and fringing galore. The message: the outlook might be a little gloomy right now, but at least we can dress ourselves happy…
Scroll on down for all the Spring Summer 2018 trends to know about
Summer fashion trends 2018: Crayola colours
Designers raided the Pantone colour chart for pulsating primary colours – tomato red made a strong showing, seen everywhere from Preen to Victoria Beckham. There’s cobalt, emerald green and bright yellow. See Balenciaga’s head to toe take – canary yellow dress, layered over a long-sleeved top in the same shade, and accessorised with matching platform Balenciaga Crocs – taking the prize for coolest/craziest *delete as appropriate * collab of the season. If head to toe brights aren’t your bag, there’s always….
Summer fashion trends 2018: Pastel colours
Delicate sugared almond shades have shaken off their Hyacinth Bucket connotations and turned themselves into a fashion statement. Preen’s standout show, inspired by saris and womens’ rights movements, was a masterclass in how to do pretty and powerful – with one-shouldered dresses and draped shapes in delicate shades of palest pink and green. The big news: lilac, that most Queen Mums-y of shades, is set for a major comeback. Buy a lilac bag now. Or have yourself a scoop of Neapolitan, like Celine’s cream and pink combo.
Summer fashion trends 2018: Puff sleeves
Princess Di and her late 80s heyday were a pervasive influence on some of the season’s key shows. Clearly the 20th anniversary of her death got Virgil Abloh thinking – he dedicated his entire Off/White show to her. And a fabulously unexpected treat from his normally streetwear-focused label it was. Puff sleeved jackets, high-waisted jeans, pristine white slouchy boots and big shouldered printed dresses. Claire Waight Keller’s debut show for Givenchy was a slick parade of strong, squared blouses in Working Girl-worthy graphic prints and teamed with cowboy boots. Meanwhile, at Saint Laurent Paris fashion week, Anthony Vaccarello brought all the Dynasty glamour for nighttime. The Power-Pouff – it’s a thing.
Summer fashion trends 2018: Check print
You think of checks as being strictly winter-only, but they’re making a convincing case for being spring’s It print. There were folksy ginghams at Loewe, sweet red and blue plaids at Alexander McQueen, beautiful bright shopper-bag checks at Mary Katrantzou and a whole show of them at Fendi – even down to checked tights.
Summer fashion trends 2018: Feather clothes
Fluffy marabou and ostrich fluttered across a whole host of SS18 – from Anthony Vaccarello’s feather-yeti ‘It’ boots at Saint Laurent to the twisted take on the trench that’s become John Galliano’s signature at Maison Margiela – this season is all about a gold brocade version with white feathers flying from the shoulders. It’s not rain-friendly, but we’ve got the new haute take on the rain mac for that…see below.
Summer fashion trends 2018: Fringing
Another iteration of the maximalist mood – major statement fringing, swishing across necklines, hemlines, bags…you name it. And these are no wishy-washy boho trims. The look isn’t so much haute-hippy as put-through-a-shredder. Car need a polish? No problem – just slip into one of Erdem or Calvin Klein’s dresses and shimmy away.
Summer fashion trends 2018: Beach clothes
Marc Jacobs said it best, with his mad mash-up of swirly prints, rainbow colours and turbans. Imagine the splashy, sun-drenched style of a 1960s Palm Beach socialite – Lilly Pulitzer, say – and then take it up a notch or three. Gucci’s Hawaiian-tropic print two-piece teamed with glittery gloves and a pile of necklaces is a case in point.
Summer fashion trends 2018: Suit shorts
Oh, shorts. So boring, so basic. Just lurking in the back of the drawer, only to be pulled out on holiday when no-one’s looking and all your sundresses are covered in ice cream. Or so we thought, but summer fashion trends 2018 already sees the rise of the Statement Short. Louis Vuitton’s silky boxer style, Saint Laurent’s high-waisted leathers, and a whole host of (are you ready) – Shorts Suits. That’s right – fashion-forward summer tailoring will finish at the knee.
Summer fashion trends 2018: Wet look clothes
Wet-look, wipe-clean (oo-er), whatever you want to call it, the texture of the season is shiny. Christopher Kane’s black vinyl dresses and Balmain’s jumpsuits had kinky Soho vibes, while Mary Katrantzou and Calvin Klein were thinking more along the sporty waterproof lines, using plastic-coated nylon and drawstrings aplenty. Which brings us neatly on to….
Summer fashion trends 2018: Transparent rain macs
Trust Karl Lagerfeld to create an entire ecosystem for the Chanel SS18 Paris show – building a French cliff scene inside the Grand Palais, with real live waterfalls and cascading streams for the models to stroll round. Climate change statement or practical fashion problem solving? Maybe both. Either way – we’re covered for spring showers. Transparent plastic macs, rain hats…we’ve never seen Karl so sensible. Other labels including Valentino also produced ‘It’ macs – we never thought we’d say those words.
Summer fashion trends 2018: Sportswear
Another face (more like North Face in fact) of the simmering 80s theme – Dad-tastic sportswear. That’s right, fashion fans – the shellsuit is back! Witness Gucci’s jaunty two-piece and Isabel Marant’s sexed-up tracksuit worn with high heels. The best way to carry off this trend – instead of looking like an escapee from a Soviet Olympic training camp, circa 1989 – is to dilute heavily. Take one shellsuit jacket and wear with something seriously sexy on the bottom. Or team the new sporty ‘dad’ trainers (see below) with a pretty summer dress.
Summer fashion trends 2018: Floral dresses
Summer wouldn’t be summer without a sea of florals and pretty dresses – and this season doesn’t disappoint. Prizes for the sweetest go to the Liberty prints at Chloe and ditsy florals at Loewe. There’s also a whole host of sheer loveliness to choose from when it comes to the perfect summer dress – if you’re not brave enough to wear with visible briefs on full display (a big runway trend), pop yours over a high-necked blouse and shorts, a la Emilia Wickstead.
Summer fashion trends 2018: Accessories
Now you know what you should be wearing come SS18, give your outfit an instant SS18 refresh with some key accessories These are the hottest trends to invest in…
Summer fashion trends 2018: Bumbags
Go all-out and channel your inner favourite 1980s fashion icons by investing in a bumbag or a chic leather belt bag, as seen at Givenchy
We all love investing in the best trainers out there, but for SS18 the clumpier the better. Think bright whites and hike-tastic trainers.
Summer fashion trends 2018: OTT earrings
The more your earrings resemble those seen on Pat Butcher, the better. This is the jewellery trend that won’t die right now, and it’s going to be even bigger for summer.
Summer fashion trends 2018: The XL tote
The mini bag has dominated the last few seasons, but now the practical big bag is back with a vengeance…