Your first look at the new Pandora jewellery campaign
Jewellery authority Pandora have launched a new ad campaign today – featuring mismatched charms, stackable silvers and a whole gang of strong, powerful women.
The ‘Unique As We Are’ collection nods to one of SS16’s best styling trends, mismatched jewellery, and Pandora’s taking a pile it all on, treasure box raid approach to accessorising for the season ahead.
What’s more, the campaign imagery is all about celebrating woman power – it’s a big cheers to all the women around the globe who are not afraid to express themselves and walk hand in hand into a brave new world, oh and layered up with some gorgeous jewellery of course.
We obviously quite like celebrating women at Marie Claire HQ and so we felt an overwhelming need to share the love.
Noted that we are entering a new era of uber-confident women, the brilliant minds at Pandora have been doing their homework and are acknowledging that we are "learning, spending and socialising at greater rate than ever before".
In short we are more multi faceted and brilliant than ever and rapidly rising to the top BUT we are not clambering over one another to get there but rather doing so in collaboration WITH each other (gentlemen take note). Yes it's the girls who will be shaping global businesses in the future along with lifestyles that we have designed to suit our new bold mood.
See all the pieces and pictures from the collection in the gallery above.