One bottle of this peptide-packed hair growth serum sells every single minute

*Adds to basket immediately*

champo serum
(Image credit: Champo)

*Adds to basket immediately*

Dreaming of long, luscious locks this summer? The Champo hair serum might just be the answer. Since launching halfway through 2021, this product has reached bestseller status, with one bottle flying off the shelves every single minute. (We're not surprised, the brand's Pitta Volumising Shampoo appears in our best shampoo for hair loss list.)

Pretty impressive right? Not only that, but after launching on Harrods, it was an instant sell-out. So, what's all the fuss about?

£34 | Harrods

Champo Pitta Growth Serum, £34 | Harrods
Champo provides a cruelty-free, ultra-lightweight formula to instantly volumise your roots and stimulate visibly thicker and stronger-looking hair.

Formulated with a pioneering complex of volumising Creatine, stimulating Caffeine, nourishing Haritaki Fruit, plusanti-hair-loss biomimetic Peptide Amino Acids and biochanin a-rich Red Clover, this now-iconic hair serum seeks to build body, delay shedding and promote healthy growth in fine or thinning hair.

The vegan, cruelty free and UK-made serum harnesses the power of nature to create a silicone-free, eco-friendly, stimulating serum that delivers real results, with thousands of five-star reviews online.

One customer wrote: "My hair looks so much thicker, and the slightly bald patches are much less visible. I noticed a difference after four weeks and it just keeps getting better," while another added: "I have very fine hair and all other products usually weigh my hair down or make it very greasy but the Pitta serum has given it texture and lift like I've never achieved before."

The Champo serum is super easy to apply, all you have to do is section your hair and massage three to four drops into any areas of concern. The brand also do a volumising shampoo and conditioner as part of the range, and we can't wait to try them out for ourselves.

£18 | Harrods

Champo Pitta Volumising Shampoo, £18 | Harrods
The Pitta collection, designed for thinning or fine hair, brings back fullness and body by thickening each and every strand from root to end.

£20 | Harrods

Champo Pitta Volumising Conditioner, £20 | Harrods
The volumising conditioner is best used straight after the Pitta shampoo to protect locks from breakage as well as heat styling tools.

For more hair inspiration, don't forget to check out our roundups of the best hair oil and the best leave-in conditioner. Your locks will thank you...

Grace Lindsay

Grace Lindsay is currently Junior Beauty Editor at Who What Wear UK and previously was Marie Claire UK's E-Commerce Writer.  With over three years of experience in the fashion and beauty industry, she covers everything from the best make-up and skincare deals to how to shop the stand out trends of the season. When she's not typing away at her laptop, Grace can be found shopping her favourite vintage markets IRL, or catching up on her never-ending list of books to read.