Looking for a luxurious new bedroom theme?

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  • Promotional feature with Sainsbury's Home

    Give that boudoir a chic seasonal update with this gorgeous new collection…

    Now that summer is well and truly here, you might (like us) be thinking about freshening up your home to welcome the warmer weather in style.

    Sprucing up the garden or patio area is essential but we think paying some serious sartorial attention to your rest and relaxation zones is just as important, which is why we’re all about Sainsbury’s Home and its gorgeous new interiors collections for giving our bedrooms a quick, seasonal update.

    Inspired by traditional designs and textures, the sumptuous Moroccan Luxe collection is everything we want from a bedroom trend and more, combining traditional souk chic with modern opulence to create an Insta-worthy globetrotting look. Textiles in tonal soft greys and creams sit harmoniously alongside elegant accessories such as trinket boxes and cute ceramics – treasures you could imagine picking up on a warm afternoon souvenir shopping in a fragrant Marrakesh market.

    We’d suggest adding in a splash of warm colour with earthy tones of mustard yellow, tan leather and tribal red which make up the backdrop for Sainsbury’s African-inspired range, the Hinterland collection. Think sgrafitto patterns, natural materials with carved mango wood, terracotta and brass accents, all of which pair perfectly with Moroccan Luxe pieces.


    Don’t be frightened to bring subtle pops of colour into your neutral palette. Layering cushions like this Hinterland Zig Zag Crewel Cushion, £12, with other soft textiles will add depth and interest to your scene. Or, if you fancy something a little bolder, clash with other bright patterns – just remember to keep your linens crisp and white.

    Nothing adds more comfort to a bed than a cosy blanket, and this Moroccan Luxe Throw, £14, is the perfect snuggle option in case the night turns unexpectedly chilly. Plus, the tassel fringe lends an authentic exotic air to your bedroom theme.

    We love adding quirky extras like these Elephant Ornaments, from £7, into an interior theme, purely because it’s these little extras that make your space so individual. Arrange on a dressing table or shelf for maximum smile potential.

    Both the Moroccan Luxe and Hinterland collections are available to shop in selected Sainsbury’s stores.

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