As a Shopping Editor who’s just moved house, the H&M Home new-in section is calling my name - here’s everything currently in my basket

Affordable *and* chic homeware? Yes please

a selection of products from the h&m home new in page
(Image credit: H&M)

Here at Marie Claire UK, we’re all about conscious shopping - and shopping for homeware, by nature takes a little more consideration than, say, a trend-led dress or pair of shoes that you might buy on the spur of the moment.

After all, if you buy well, you’ll be using the lamp, barstool or mirror in question for years to come. But that doesn't mean your homeware picks have to be boring - or cost an arm and a leg. Enter: the H&M Home new-in page.

As a cost-conscious Shopping Editor, I refresh the H&M new-in page more often than I care to admit, and since I’ve just moved into a new home, it’ll come as no surprise that I’ve been checking out the H&M Home section even more often recently. I’ve been obsessed with H&M’s homeware range for years, you see.

Why? It perfectly balances trend-led and timeless design - all with surprisingly affordable price points to boot. I’ve bought a number of items from H&M home in my time, and am always surprised with the exceptional quality and expensive-looking details.

In short: whether you’re more into neutrals or bright colours, intricate detail or minimalist silhouettes, the H&M Home new in page has you covered. As a Shopping Editor who’s currently kitting out her new home, I’ve been on the hunt for the best air fryers, coffee machines and tablescape picks to shop. But for chic-yet-affordable decorative pieces, H&M Home is always my first port of call.

So here are all the pieces I either already have in my basket or am planning to snap up next. Happy browsing!

Shop our top H&M Home new in picks

Valeza Bakolli
Junior Shopping Editor

Valeza Bakolli is Marie Claire’s Junior Shopping Editor. She previously worked at BuzzFeed, where she honed her skills in all things shopping - from gift guide curation to being first on the scene to feature the latest fashion and beauty drops. She’s made it her mission to encourage people to shop mindfully and with purpose. That’s why she dedicates hours of her time every day to finding the best products online so you don’t have to - from small and sustainable businesses wherever possible, of course.