From our favourite UK influencers to the best missives from Milan and the coolest New Yorkers, read on some of the best fashion blogs out there, and for even more inspiration, do head to our separate black fashion influencer round-up.
Mercer 7
Who: Erna Leon, entrepreneur and mum-of-two living in London
Why: If you’re looking for a fashion blog that mixes designer with high street fashion, dressy pieces with everyday wardrobe essentials, this is it. More importantly, Erna focuses on sustainability, helping build a timeless wardrobe you won’t throw out after one season.
Abimarvel
Who: Abisola Omole, a style and interior blogger living in London
Why: To be honest it’s hard to think of something Abisola isn’t good at it. Her outfits are impeccable, a mix of timeless and fashion-forward, and she also owns an interior design and styling studio, with a product line coming soon.
Edaowa Fashion
Who: Damilola, a style blogger based between Manchester and London
Why: From the classic (jeans and a blazer) to the not-so-classic (printed crop tops and colourful trousers), this page is all about taking sartorial risks.
Kelsey-Marie
Who? Kelsey-Marie divides her time between New York and Johannesburg
Why: From bold printed Rixo dresses to sleek tailoring, there’s nothing Kelsey-Marie can’t pull off
Trishna Goklani
Who? Trishna Goklani, social media editor for Paradise Row by day, UK influencer by night.
Why: Trishna’s style is understated, timeless and just plain cool. Follow her if you’re after the best forever pieces, from the perfect little black dress to the leather jacket.
Chrissy Ford
Who? Chrissy Ford, contributor at Harper’s Bazaar US, based in New York.
Why: Chrissy is basically who I want to be when I grow up. ‘Cool’ is such a basic word to describe her style but it’s that and more. From sharp tailoring to statement dresses in bold prints and colours, there is no look Chrissy can’t pull off.
Lizzy Hadfield aka Shot From The Street
Who? Lizzy is a self-proclaimed ‘Fashion blogger from up North living in London’, serving up fashion as well as a bubble personality and wicked sense of humour
Why: The aforementioned points, as well as a masterclass in masculine dressing with a chic twist.
Lindsey Holland
Who? Another Northern lass, a former physiotherapist turned fashion influencer and podcast host, alongside her best friend Lizzy Hadfield.
Why: If you search for the best fashion blogs, you’ll come across Lindsey. She doesn’t focus on trends so much as a style that will last throughout the decades. I love her Princess Diana Sloane Ranger-esque vibe thanks to oversized blazers, high-waisted denim, chunky knits and elegant boots and pumps. Though she does cleverly weave in more trend-led pieces into her wardrobe, such as the By Far glitter Rachel bag and must-have Wandler mules. I’m also here for a powerful female friendship.
Hannah Crosskey
Who? Fashion stylist and influencer based in Brighton, with a penchant for dreamy travels.
Why: There’s no one quite like Hannah for sourcing the most expensive-looking items on the high street, and her signature neutral colour palette and tailored pieces make me want to dress more timeless.
Sabina Socol aka Ask A French Girl
Who? Sabina Socol, Romanian born and Parisian based model, journalist and fashion influencer.
Why: Think 70s Brigitte Bardot or Jane Birkin, with a modern twist. Basically Parisian chic at its best.
Modest Mira
Who? Amira, a Manchester-based stylist and influencer.
Why: Amira proves you don’t have to choose between dressing modestly and dressing stylishly, plus we love her super-positive captions.
Slip Into Style
Who? Ellie, Paris-based influencer.
Why: If we had to describe Ellie’s style in two words, it would be urban luxe. No one does hi-lo quite like her, and she’s a pro at mixing distressed denim with pops of colour. One of our favourite fashion blogs.
Frassy Audrey
Who? Audrey Leighton Rogers, photographer and style influencer.
Why: If you love vintage, you’ll love Audrey’s account. She curates and photographs her own vintage edit, giving older pieces a new lease of life.
Monikh
Who? Monikh Dale, a super chic London-based influencer/model.
Why: Because Monikh has a knack for making even high street clothes look designer, and her fashionable finger is always on the pulse of discovering up-and-coming brands. One of the original best fashion blogs.
Freddie Harrel
Who: Freddie Harrel is a Parisian Brit who’s a big name in the London scene – and with good reason.
Why: Besides her super chic style and winning smile, Freddie’s a gal who’s won us over with her fun voice, honest depiction of motherhood and celebration of natural hair with her big hair no care beauty line. Whether she’s speaking at a panel or hav
ing a day out with her family, she’s always ready to serve a major look with a big grin on her face.
Caro Daur
Who? German-based fashion and lifestyle blogger Caroline Daur is the author of one of the best fashion blogs out there. She was once hand-picked by new friend Stefano Gabbana to walk the D&G show at Milan Fashion Week.
Why? If you follow Caro on Instagram you’ll know that she doesn’t have one specific style, she just has fun with fashion and dresses according to her mood. Which means she could be modelling anything from Elie Saab couture to Levi’s denim, and it’s always cool.
Sebinaah
Who? Sebina Hussain
Why: Sebina’s style is chic and timeless, and her honest account of motherhood is inspiring. She also isn’t afraid to talk about mental health.
Katherine Ormerod, a.k.a. Work Work Work
Who? The entrepreneur behind life, career and fashion blog Work Work Work and a stylist and brand consultant. Instagram: @katherine_ormerod
Why? If you want to know about cool niche brands before anyone else, Katherine is your woman. We also love her everyday style, which instantly makes us want to shop! Since having two sons, she’s also been super real about the realities of working mums, as well as dealing with loss.
Margaret Zhang
Who: Margaret Zhang, a Chinese-Australian photographer, director, stylist and writer based in New York. Instagram: @margaret_zhang
Why: Not your typical fashion blog, this law graduate does everything from styling to taking her own pictures and consulting for major fashion and beauty brands. Her style is versatile to say the least, and she looks just as much at home in Saint Laurent boots and jeans as she does in a Molly Goddard gown.
Jessica Wang a.k.a. NotJessFashion
Who: A stylish Chinese American fashion blogger based out of the Big Apple. Instagram: @notjessfashion
Why: Since stumbling across this gorgeous blog, our lives have been so much more colourful. Jess goes beyond the standard #OOTD posts and her site’s a sartorial treasure trove full of styling advice, galleries and even some tips for budding bloggers if you’re thinking of making this list some day. Her masterfully saturated and unique photography is what sets her apart from the rest of the pack and we still can’t stop thinking about her guide to wearing colour this spring…
She says, ‘I originally set up NotJessFashion with the intention of building an audience for a potential online shop but it turned into a daily destination for fresh and fun outfit inspiration. My aim is to empower others to be daring and confident in pursuing a fulfilling and fashionable life.’
Lesego Legobane, a.k.a Thickleeyonce
Who: A South African plus size blogger and photographer. Instagram: @thickleeyonce
Why: While Lesego doesn’t have a blog per se, she does have a very active Instagram full of gorgeous photography and thoughtful captions (she occasionally dabbles in vlogging too). Be it the latest fashion trends, amazing lingerie or even those tricky to style narrow sunglasses, this fashion blog is all about destroying any preconceptions of what a curvy girl can and can’t wear.
Pernille Teisbaek
Who: Lithesome, Danish, street style regular Pernille Teisbaek. Instagram: @pernilleteisbaek
Why: Looking for the best fashion blog with a Scandi twist? Born in Copenhagen, Pernille Teisbæk is the epitome of sleek, Scandi, style perfection. After launching her cult blog, Look De Pernille, in 2012 her pared-back but trend-savvy formula of raw hemmed jeans and Gucci loafers exploded across our social feeds. Check in for regular updates on what will be the next-big-thing in street style trends.
Helena Bordon
Who: Incredibly fabulous Brazilian fashion blogger Helena Bordon. Instagram: @helenabordon
Why: Hailing from Sao Paulo, Helena Bordon is one of Brazil’s most influential style bloggers. She started her fashion education from a young age courtesy of her mother, Donata Meirelles, the style director of Vogue Brazil. When Helena was just 7 years old, she’d join her mum at all the top fashion shows and eventually interned at Valentino. Now, Helena is co-founder of Brazilian high street fashion chain 284, as well as finding the time to run her eponymous fashion blog, helenabordon.com, which offers Helena’s insider style, travel and beauty tips. Disclaimer: expect holiday envy.
Kavita Donkersley, a.k.a. SheWearsFashion
Who: A fashionable Sheffield gal living in London, who cavorts around the world with the best wardrobe ever. Instagram: @shewearsfashion
Why: Kavita’s been blogging for several years now and it’s been amazing to watch her star rise, from her #OOTD shots as a sixteen year old through to a Coachella VIP frolicking with celebrities. Her bold colourful looks make her one of the best fashion blogs: a great blend of both high street and luxury, though she’s got a soft spot for a Gucci bag – a girl after our own heart, basically.
Natasha Ndlovu, a.k.a. Bisous Natasha
Who: One of the best fashion blogs out there. A London-based blogger and model who’s been recognised the world over in various publications. Instagram: @natashandlovu
Why: Natasha’s a master at pulling together chic yet effortless-looking outfits, whether she’s opting for an edgy sportswear look or floating along in a dreamy gown. She’s got a box of designer bags that we’d give our left kidney to rummage round in and she also occasionally shares her beauty tips both on Instagram and her beautiful blog.
Allison Graham, a.k.a. SheDoesHim
Who: Allison Graham is a Jamaican menswear blogger based in Brooklyn. Instagram: @shedoeshim
Why: Allison’s a breath of fresh air in the fashion blogger space with no time for your fashion gender binaries. She does menswear better than most guys in the game, whether she’s pattern mixing like a pro in a dapper suit or taking casual wear to a whole new level. Worth of a best fashion blog accolade.
Anybody on the list we missed?
Let us know your favourites in the comments…
