Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Style
    2. Shopping

    Princess Diana once wore this cheeky jumper and you can now buy it

    Penny Goldstone's avatar
    By Penny Goldstone
    Published 20 January 2022 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    (Image credit: Tim Graham Photo Library via Get)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    Princess Diana was known for her gorgeous ballgowns, Sloane Ranger style and of course, that wedding dress. But what has gone unnoticed is her impeccable sweater collection.

    You'll probably remember the iconic black sheep jumper, which many say was her subtle (or not so subtle) way of showing how she didn't fit into the royal family.

    There is one piece of knitwear she wore in the 80s, while pushing Prince William and Prince Harry on a swing, that was even more tongue in cheeky.

    The knitted pink top featured the slogan 'I'm a luxury...' at the front and 'few can afford' at the back. Naturally, as a royal who was obviously very wealthy, it was particularly tickling.

    A photo posted by on

    Some might also say it was a little dig at Prince Charles, a way to show him she was too good for him, since we know her marriage was troubled from the beginning.

    You may like
    • Rosie Huntington-Whiteley X ViX The Low-Down: All the Fashion Industry News you Need to Know, Now
    • Realisation Par The Internet's Most-Wanted Dress Is Back in Stock—It's So Good, You Can Wear It (Almost) Anywhere
    • The Prince and Princess of Wales visit the Isles of Mull and Iona Royal Experts Predict a Major Milestone From Princess Kate This Autumn
    Image

    GYLES & GEORGE WOMEN'S "I'M A LUXURY" SWEATER - £230 at Rowing Blazers
    Gyles & George created the original "I'm a Luxury" jumper in the early '80s in a range of colors. One of their sweaters on this design in a soft pink was famously worn by Princess Diana.

    View Deal

    Gossip aside, it's a fantastic jumper, and as luck would have it, you can actually buy it. It was reissued last year by New York-based label Rowing Blazers, the same company behind the black sheep jumper. Though it has sold out many times, it's now been re-stocked and could be yours for £280.

    The original jumper was by Gyles & George, whose designer said at the time, 'Having met her, I knew she was somebody who had fun and liked to laugh. I think she appreciated the wit of the jumpers; the colours, the look, the style.'

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
    Penny Goldstone
    Penny Goldstone
    Social Links Navigation
    Contributing Fashion Editor

    Penny Goldstone is the Contributing Fashion Editor at Marie Claire UK. She writes about catwalk trends and the latest high street and Instagram sartorial must-haves. She also helms the Women Who Win franchise.

    She has worked in fashion for over 10 years, contributing to publications such as Cosmopolitan, Red, Good Housekeeping, and Stylist.

    Read more
    Rosie Huntington-Whiteley X ViX
    Fashion The Low-Down: All the Fashion Industry News you Need to Know, Now
    Realisation Par
    Fashion The Internet's Most-Wanted Dress Is Back in Stock—It's So Good, You Can Wear It (Almost) Anywhere
     
     
    The Prince and Princess of Wales visit the Isles of Mull and Iona
    Royal News Royal Experts Predict a Major Milestone From Princess Kate This Autumn
    @monikh wears dries van noten wrap skirt
    Fashion Once Considered "Dated", This '70s-Inspired Skirt Is Back—And the Coolest Women I Know Are Wearing It
     
     
    Latest in Shopping
    Kinda Chic Trend
    Shopping Is "Kinda Chic" Kinda Cringe? Everyone's Favourite Fashion Word Just Went Completely Out of Fashion
    Kaia Gerber
    Shopping Everything Kaia Gerber Wears Is a Masterclass in Minimalism—These Are the Pieces and Brands She Always Goes Back to
     
     
    Monikh Dale
    Shopping 4 Stylish Throw-On Outfits for Busy Mums Currently Juggling Kids’ School Holidays, Work and Everything In Between
    Copenhagen Fashion Week street style
    Shopping Kitten-Heel Sandals, Lace Dresses and the Season's New Favourite Shade of Blue— These are the Copenhagen Fashion Week Street Style Trends to Note
     
     
    Latest in News
    Kinda Chic Trend
    Shopping Is "Kinda Chic" Kinda Cringe? Everyone's Favourite Fashion Word Just Went Completely Out of Fashion
    Beauty Digest
    Beauty The Beauty Digest: The Foundation Using Exosome Technology, the Treatment That Transformed My Skin Texture—Plus, the Ever-Earlier Advent Calendar Race
     
     
    Kaia Gerber
    Shopping Everything Kaia Gerber Wears Is a Masterclass in Minimalism—These Are the Pieces and Brands She Always Goes Back to
    Copenhagen Fashion Week street style
    Shopping Kitten-Heel Sandals, Lace Dresses and the Season's New Favourite Shade of Blue— These are the Copenhagen Fashion Week Street Style Trends to Note
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.