Five ASOS street style buys guaranteed to get you papped

Fresh off the London Fashion Week streets

(Image credit: 2017 Christian Vierig)

Fresh off the London Fashion Week streets

Let’s be real, the whole point of curating your London Fashion Week wardrobe is so that you will get papped and featured in all those street style galleries. Why bother otherwise?

While I did notice a lot of Balenciaga, Chloe, Celine and Gucci on influencers at the shows, the good news is there was plenty of high street too. Great news if like me, the idea of looking at your bank balance brings on a small panic attack.

Obvs, ASOS a major player, and these five items really stood out in both London and New York. Scroll down to shop them...

ASOS Trench Coat in Vinyl

asos street style

The vinyl coat is one of this season’s must have coats, and I saw it in both black and burgundy on many a street styler. Blogger Hannah Louise wore this ASOS number with a slogan tee and silver Missguided trousers. Go bold or go home, non?

Shop now: ASOS Trench Coat in Vinyl for £80 from ASOS

ASOS Twill Boilersuit

asos street style

Harper’s Bazaar and Town & Country Junior Fashion Editor Florrie Thomas brought pastel tones to the street in this super cute pink boiler suit from ASOS, which she pared with Dior kittens and a Max V.Koenig bag. Hi-lo fashion at its best. You can make this statement look even more affordable when you team it up with an ASOS promo code.

Shop now: ASOS Twill Boilersuit for £48 from ASOS

ASOS Deconstructed Sheer Tulle Prom Skirt

asos street style

Stylist Chela Mitchell wore this dreamy tulle skirt to New York Fashion Week and instantly got papped. The dream street style outfit.

Shop now: ASOS Deconstructed Sheer Tulle Prom Skirt for £19 from ASOS

ASOS Puffer Mini Skirt with Zip Detail

asos street style

Dj and model Charlotte De Carle basically took inspiration from Budlight for her bright blue LFW outfit (her words, not mine), and the head-to-toe look was pure Insta gold. You can buy the mini skirt on ASOS.

Shop now: ASOS Puffer Mini Skirt with Zip Detail for £28 from ASOS


asos street style

Statement shoes were everywhere at LFW, and while a stiletto sock boot was high on my wish list, I (probably wisely) figured a pointy flat would be less death-defying on the cobbles. I wore these on Day 4 and my feet thanked me.

Shop now: ASOS LOOSE CANNON Ballet Flats for £20 from ASOS

Now I know these aren't for the faint-hearted, but the flashiest outfits to tend to be papped more. If they're not up your street, check out the hashtag #AsSeenOnMe on Instagram for more options.

Penny Goldstone

Penny Goldstone is the Digital Fashion Editor at Marie Claire, covering everything from catwalk trends to royal fashion and the latest high street and Instagram must-haves.

Penny grew up in France and studied languages and law at the Sorbonne Nouvelle University in Paris before moving to the UK for her MA in multimedia journalism at Bournemouth University. She moved to the UK permanently and has never looked back (though she does go back regularly to stock up on cheese and wine).

Although she's always loved fashion - she used to create scrapbooks of her favourite trends and looks, including Sienna Miller and Kate Moss' boho phase - her first job was at, sourcing the best deals for everything from restaurants to designer sales.

However she quit after two years to follow her true passion, fashion journalism, and after many years of internships and freelance stints at magazines including Red, Cosmopolitan, Stylist and Good Housekeeping, landed her dream job as the Digital Fashion Editor at Marie Claire UK.

Her favourite part of the job is discovering new brands and meeting designers, and travelling the world to attend events and fashion shows. Seeing her first Chanel runway IRL at Paris Fashion Week was a true pinch-me moment.