We're halfway through Amazon Prime Day 2020! Here's what you need to know, from the best deals to how to become a Prime member...
We’ve been shopping online this year more than ever before – and more often than not, on Amazon. So naturally we’re all over the Amazon Prime Day 2020 deals right now.
New to the joys of Amazon Prime Day? Essentially, it gives Prime members the opportunity to shop mega exclusive discounts. Think of it like a mini Black Friday for Amazon Prime customers only. This year it runs between 00:01am on Tuesday 13th October until 23:59pm on Wednesday 14th October.
You’ll need to be a Prime member to get access to these amazing deals, but you can get a free trial *now* by signing up below. And voila, you can access the savings straight away. Time is running out to bag a bargain, so keep reading for today’s best deals.
Amazon Prime Day deals: Quick links
- ghd Ultimate Styling Gift Set – was £266.37, now £174.99
- Fitbit Versa 2 Smartwatch – was 199.99, now £129.99
- Oral B Genius 9000 CrossAction Electric Toothbrush – was £299.99, now £99.99
- Le Creuset Casserole, Cast Iron, Palm –
- GIGI 2 Personal Massager and G-spot Vibrator — was £83.29, now £66.64
- PREUP Seat Cushion Memory Foam – was £22.99, now £16.00
What are the best Amazon Prime Day deals today?
You have to be pretty eagle-eyed to bag yourself the best deals, with Amazon releasing new offers as often as every five minutes(!). But fortunately, we’ve done the hard work for you by scouring the (virtual) shelves for the biggest savings.
The best Prime Day beauty deals still on sale
Amazon Prime Day fashion deals our editor is loving
8 Prime Day sex toy deals you shouldn’t miss
Some of the current highlights that Prime members can shop right now include:
ghd Ultimate Styling Gift Set –
was £266.37. now £174.99
Been wanting to replace your hair dryer or straighteners (or both?) This deal couldn’t have come at a better time, as you can currently snap up a new ghd Air Hair Dryer and Gold Styler Straighteners with this exclusive bundle that’s £91 off. With a salon-worthy hair dryer and straighteners that heat at the brand’s optimum styling temperature of 185°C, your hair styling routine will get a serious upgrade with this amazing bundle. You even get a paddle brush and heat protection spray thrown in. There are just a couple left now, so go, go, go! View deal
Fitbit Versa 2 Smartwatch –
was £199.99, now £129.99
The Versa 2 is the most similar to an Apple Watch, but with more of a fitness focus. Alexa is built-in for weather and news update, plus there’s a sleep quality monitor and 24/7 heart rate tracking. You’ll see your workout stats in realtime and can get notifications for calls, texts, calendar events and apps like Gmail and Facebook – and send quick replies wherever you are, right from your wrist. Sign us up! View deal
Oral B Genius 9000 CrossAction Electric Toothbrush –
was £299.99, now £99.99
We’ve all seen the adverts, most dentists would recommend we use an electric brush, but they’re normally on the pricey side. Right now you can save yourself a massive £200 on this electric toothbrush from Oral B, which comes with four brush heads, travel case, six cleaning modes and links up to your smartphone via an app. Consider yourself heading in to 2021 with your dental health in check! View deal
Le Creuset Casserole, Cast Iron, Palm –
was £206.38, now £149.99
The ultimate one pot from Le Creuset, perfect for everything from curries to slow roasts to soups and everything in-between. The ideal solution for those dinner parties recipes – this size holds enough food for around 6 people. View deal
GIGI 2 Personal Massager and G-spot Vibrator –
was £82.29, now £66.64
This one’s for the G spot, ladies. Promising to ‘unlock the G-spot orgasm for every woman’, it uses powerful, near-silent vibrations during G-spot massage. Ooh, the tip is designed to be flipped over so the GIGI two becomes a clitoral massager, too. View deal
PREUP Seat Cushion Memory Foam –
was £22.99, now £16.00
The PREUP memory foam seat cushion is an ergonomic premium orthopaedic pad for back pain, coccyx, tailbone and sciatica. The portable cushion pad assists in relief and treatment of lower back pain, numbness, sciatica and pressure sores, and can be used wherever you are. View deal
When is Amazon Prime Day 2020?
Amazon Prime Day 2020 runs from Tuesday 13th October 2020 at 12am to Wednesday 14th October 2020 at 11:59pm. Prime Day is usually held in July, but was delayed this year because of Covid-19 and the resulting increased demand for online shopping and deliveries.
What is Amazon Prime Day?
Amazon Prime Day is a kind of flash sale of enormous discounts on the site, with 2020 being its sixth year in existence. At midnight on the 13th October 2020, Amazon started slashing prices on everything from tech to fashion for all Prime customers.
Over 100,000 products are on offer during this time – including some of Amazon’s own-brand products, like Alexa and Kindle – so now’s the time to buy if they’ve been in your ‘saved for later’ for weeks. New offers are rolled out as often as every five minutes, so keep checking back here for the best live deals!
How much does Amazon Prime cost in the UK?
If you’ve used up your 30-day free trial, an Amazon Prime membership in the UK costs £79 per year, or £7.99 a month. If you’re a student, it’s considerably cheaper at just £39 for the year or £3.99 a month – and you get a six month free trial instead of the regular 30-days.
As well as Prime Day deals, you’ll also get access to Lightning Deals half an hour early, beating the crowds well before they sell out. Access to Amazon Prime Video, Prime Reading and Prime Music is also included.
As well as access to exclusive deals, members are also bumped up to a priority delivery tier with free same-day and one-day delivery options. You can even receive your products in as short a time as one hour – but don’t panic if that’s not ideal. Simply turn on No-Rush Delivery and it’ll push back your delivery to a time that’s more convenient.
How do I shop the Amazon Prime Day deals?
You will need a Prime membership to get your hands on those all-important Amazon Prime Day 2020 savings. But it doesn’t have to cost you, as they offer a 30-day free trial – simply sign up below to get in on the shopping fun now.
Is Amazon Prime Day or Black Friday better?
Prime Day is fairly similar to Black Friday on Amazon, with the e-tailer offering huge savings on both events. When it comes to other sites however, Black Friday is by far the bigger occasion, with few other retailers marking Prime Day.
That said, Amazon has such a broad choice of products on offer that it’s well worth keeping your eyes on your favourites for a flash deal. If you plan well and do both, you can scatter your money-spending over two months rather than one.
What type of deals are on Prime Day?
With literally thousands of deals across Amazon’s broad selection, there are usually two types of bargains: Deals of the Day and Lightning Deals.
Amazon Lightning Deals
Amazon runs Lightning Deals, something that is rolled out as often as every five minutes on Prime Day. And just to add to the pressure, these deals will come with a little timer and availability bar showing how many are left in stock. Fun, right?
Top tip: Be sure to act quick with Lightning deals – in fact, buy a product within 15 minutes of putting it in your shopping cart. Any longer than that, Amazon will automatically eject the item and you’ll have to start all over and fight the rest of the crowd for it again.
Amazon Flash Deals
Throughout the week, a few products (in small numbers) that are very rarely on sale will be available at a massively discounted price. They’re usually only on sale for a matter of hours, so you have to be on it on the day, as they’ll be gone in, well, a flash… Get it?
If you’ve missed out on anything, you can always try your luck by joining a waitlist on a product – in case they restock, or somebody changes their mind about a big purchase.
Do other retailers offer Prime Day deals?
Amazon Prime Day – as its name suggests – is only done by Amazon, but other retailers, like John Lewis, have been known to get involved in terms of price-matching, offering similar deals on certain products during the sale. We would definitely recommend checking in case something on your wish list sells out.
Prime Day runs until 11:59pm Wednesday (tonight), so if you want to get those savings in, you should probably act *now*.
We will keep this page updated so check back here for the best deals as and when they’re released.