Blackpink's Lisa Named Louis Vuitton's Latest House Ambassador

Lisa is the new Louis Vuitton Ambassador — (Image credit: Courtesy Louis Vuitton)

After months of speculation from eagle-eyed fans, luxury house Louis Vuitton has confirmed Blackpink's Lisa as their newest brand ambassador. The singer and style icon has quickly gained It-girl status from her sleek street-style looks to her sparkling on-stage outfits, she does it all.

Having previously held the ambassador title at another LVMH brand, Celine, the K-pop idol is no stranger to the fashion set. For the past few months, she has been teasing a potential ambassadorship with Louis Vuitton, from pulling two archival pieces during Paris Fashion Week last February to little snippets wearing hero pieces from the Maison on her social media posts.

Lisa attends the Louis Vuitton Womenswear Fall/Winter 2024-2025 show as part of Paris Fashion Week on March 05, 2024 in Paris, France — Lisa attends the Louis Vuitton Fall/Winter 24 show during Paris Fashion Week, 2024.

Celebrated for her bold sartorial choices that harmoniously reflect Louis Vuitton's Creative Director, Nicolas Ghesquière's vision led by individuality and empowerment, Lisa is the perfect choice for the brand. ”I am very excited to welcome Lisa as a House Ambassador. She has a daring spirit and charisma that I find incredibly compelling. She is as bold and creative with her music as she is with her fashion, and it is a privilege to accompany her on this journey.”, says Ghesquière.

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The exciting news comes alongside Lisa's newest single "Rockstar" released under her new record company after a solo stint. Additionally, Lisa will also be appearing in the long-anticipated third season of the HBO show, White Lotus, marking her acting debut all whilst planning an upcoming Blackpink reunion and tour in 2025.

With Lisa's appointment, she will be joining other longstanding ambassadors such as Zendaya, Sophie Turner, Ana de Armas, Ho-Yeon, and Emma Stone.

See the campaign shoot below

Sofia Piza is the Junior Fashion Editor at Marie Claire UK. With extensive experience and a degree in Fashion Journalism, she covers runway trends, shopping picks, celebrity fashion, and industry news.

Throughout her career, Sofia's work has ranged from in-depth interviews with industry experts and high-profile celebrities to creative production for editorial cover shoots and red-carpet coverage. Born in Mexico and raised in five countries, Sofia's multicultural upbringing has fed into her interest in international markets, leading her fashion week coverage across London, Milan, Paris, New York, and Copenhagen.