Why This Advert Was Banned From The Super Bowl

Donald Trump has affected the Super Bowl, too, it seems

This year, everyone's talking about the Super Bowl for more than just the half-time show, which in the past has starred the likes of Beyoncé, Prince and Madonna, and this Sunday will showcase Lady Gaga.

No one knows what she'll be performing yet, but Lady Gaga has ben vocal that it would be about 'equality' and 'inclusion.' 'The only statements that I’ll be making during the halftime show are the ones that I’ve been consistently making throughout my career,' she said. 'I believe in a passion for inclusion. I believe in the spirit of equality, and that the spirit of this country is one of love and compassion and kindness. My performance will uphold those philosophies. I want to, more than anything, create a moment that everyone that’s watching will never forget.'

And, it seems that her message will be more apt then ever after an advert starring an immigrant family has been deemed 'too controversial' to be aired.

President and owner of building material company, 84 Lumber, Maggie Hardy Magerko, told the New York Times that their storyboard following a mother and daughter 'on an arduous journey north' would come to an end once they reached a wall, until they find a doorway with the line: 'The will to succeed will always be here.'

The ad, which code $5 million to produce, is still set to air on Fox during this weekend's Super Bowl, but will omit the wall completely.

'I still can’t even understand why it was censored,' Maggie Hardy Magerko told the New York Times. 'In fact, I’m flabbergasted by that in today’s day and age. It’s not pornographic, it’s not immoral, it’s not racist.'

But, considering President Donald Trump's plan to build a wall to act as a border to separate Mexico and America, it seems that Fox are keeping in line with their advertising guidelines which ban any 'viewpoint or advocacy of controversial issues.'