A host of hot talent, including Charlotte Free, Alek Wek, Elettra Wiedemann and more star in the attention-grabbing new campaign
Fashion fans, listen up! We’ve got our hands on an exclusive, behind the scenes sneak peak at Benetton’s star-studded new campaign shoot – and you can see it here.
The never before seen photographs, taken during the iconic brand’s three-day spring/summer shoot, feature a star-studded list of ambassadors.
The campaign, set to debut next month, stars the likes of Kiera Chaplin, Charlotte Free, Alek Wek and Elettra Wiedemann to name but a few.
Also taking part are tunisian model Hanaa Ben Abdesslem, actor Dudley O’Shaughnessy and Lea T.
The campaign has been shot celebrate the launch of the brand’s spring/summer collection, and ‘the iconic value of color – a founding value for United Colors of Benetton,’ according to Chairman Alessandro Bennetton.
Even better? Benetton’s confirmed it will produce a limited edition range of t-shirts featuring the campaign images, so you’ll be able to snap one up later this year.
They’ll be sold in store and online, with all proceeds going to the brand’s UNHATE foundation.