Gillette unveils latest brand ambassadors
Gilette has announced three new brand ambassadors to promote their latest Fusion ProGlide Styler
Gilette has announced three new brand ambassadors to promote their latest Fusion ProGlide Styler
Gillette has unveiled its latest launch, along with three suave new brand ambassadors.
The latest must-have addition to any man’s grooming arsenal, Gillette Fusion ProGlide Styler, is a 3-in-1 styling tool. It is a hybrid of shaping and shaving, combining Fusion ProGlide Blades, a power trimmer, and an edging blade in one nifty hand-held device.
The launch comes in response to a reported 50% of men in Western Europe who claim to style their facial hair in order to define their individual style.
‘Facial hair styling means a great deal to millions of men,’ says Gillette’s marketing director Zaid Al-Qassab. ‘It’s a reflection of their individuality, their personality and their identity.’
There’s an impressive trio already getting behind the Styler; Andre 3000 Benjamin (aka one half of hip-hop duo Outkast), Academy Award winner Adrien Brody, and super-hot Hispanic actor Gael Garcia Bernal have been named as brand ambassadors in Gillette’s celebration of facial hair styling.
Getting trim has never been so easy..
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