How to nail this season’s Prairie Girl trend

Woodland prints, earthy tones and layered textures fit for the plains. These new-season lines have been exposed to the elements. We like it...

This post is in partnership with Matalan

Low-key denim

This blue denim pinafore dress (right) should jump to the top of your wish list for easy chic. Team it with a spotted blouse or striped sweater for extra style points.

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Dress, £16, blouse, £14, and top (underneath), £14, all Matalan

Laid-back lines

Relaxed, unstructured layering is key to nailing this look. Select slouchy sweaters for chillier nights and statement long-sleeved tops to create contrast under slogan tees. To take the whole thing up a fashion notch, add directional block-heel mules.

Shop the new season collection at Matalan

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T-shirt, £8, top (underneath), £10, jeans, £18, and shoes, £20. Below: sweater, £12, Matalan

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Print works

Nothing gives a bigger nod to ‘prairie’ than a slightly retro print. These separates work effortlessly with an on-trend A-line skirt or coloured jeans.

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Above: blouse, £14, top (underneath), £10, and skirt, £15. Below: top, £14, and trousers, £16, both Matalan

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Now you can’t say you’ve got no inspiration for your new season wardrobe.

For all of Matalan’s new-season collections, more fashion inspiration and to shop or find your nearest store, head to

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