I'm a fashion editor and I'm obsessed with this bag (and so is Gigi Hadid)

And it's currently 20% off on Amazon

JW Pei gigi hadid
(Image credit: Will Goldstone)

As a fashion editor I'm lucky enough to have an extensive collection of bags, but none of them get as many compliments as my JW Pei Gabbi baguette bag. And when people find out how much it costs, they're floored, since they expect it to be designer.

It's made of vegan leather and usually costs just £89, but it's currently reduced by 20% in some colourways, making it just £71.20 - not bad for a bag that's also own by celebrities.

Gigi Hadid was first spotted wearing the yellow version while out and about in New York in summer 2021, while her friend Emily Ratajkowski has it in both yellow and orange.

Other celebrity fans of the LA-based label include Megan Fox and Anne Hathaway, so if it's good enough for the supermodel set and an Oscar-winning actor, then you know you're onto something. 

Gigi Hadid

(Image credit: Getty Images)

I myself have got it in a cream colour and have worn it to countless events including weddings and nights out, since it goes with everything.

Its size means you can fit way more things in it than you'd think (iPhone 13 Pro Max, wallet, lip balm and tissues) so I've worn it a lot during the day too, and like I said, I've gotten a lot of compliments over the years.

My bag is reduced for Amazon Prime Day by 15% to £75.65, but dome of the other colours have been reduced by 20%, making it a real bargain - the quality is great and the vegan leather is buttery soft and hasn't scuffed in my time owning it. 

With Amazon Prime Day going on until 11th October, there are loads of other fashion deals to be had in the sale, from premium brands including adidas, BOSS, Swarovski. Here are some of my favourites. 

Penny Goldstone

Penny Goldstone is the Digital Fashion Editor at Marie Claire, covering everything from catwalk trends to royal fashion and the latest high street and Instagram must-haves.

Penny grew up in France and studied languages and law at the Sorbonne Nouvelle University in Paris before moving to the UK for her MA in multimedia journalism at Bournemouth University. She moved to the UK permanently and has never looked back (though she does go back regularly to stock up on cheese and wine).

Although she's always loved fashion - she used to create scrapbooks of her favourite trends and looks, including Sienna Miller and Kate Moss' boho phase - her first job was at MoneySavingExpert.com, sourcing the best deals for everything from restaurants to designer sales.

However she quit after two years to follow her true passion, fashion journalism, and after many years of internships and freelance stints at magazines including Red, Cosmopolitan, Stylist and Good Housekeeping, landed her dream job as the Digital Fashion Editor at Marie Claire UK.

Her favourite part of the job is discovering new brands and meeting designers, and travelling the world to attend events and fashion shows. Seeing her first Chanel runway IRL at Paris Fashion Week was a true pinch-me moment.