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    1. Style

    5 essential charity shopping tips to always find hidden fashion gems

    Including where to shop to find the best designer clothes

    Penny Goldstone's avatar
    By Penny Goldstone
    Published 13 July 2017 In Features

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    (Image credit: Rex Features (Shutterstock))
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    Including where to shop to find the best designer clothes

    We all love the idea of finding that secret designer bargain or vintage clothing in a charity shop, but when it comes to it, hunting them down in all those racks can be a bit confusing, and more often that not we end up leaving empty-handed.

    So we asked Sara Ashraf, Retail Media Manager at the British Heart Foundation, to share her ultimate charity shopping tips to get the best out of your visit.

    1. Get to know your local shop managers & volunteers

    Speaking to your local shop manager and volunteers will give great insight into where the best labels are located and when stock is often put out. There is even a chance they might give you first-hand knowledge of when and how to take advantage of the best items.

    2. Select your location wisely

    Selecting your location is very important as this will determine the quality and range of stock available in each shop. If you’re looking for higher end pieces, then make sure the location matches your requirements as pieces on display represent the demographic of the donators. Should you be looking for more high streets items, stick to a location with a higher representative of students, this way you’re more likely to find what you’re looking for.

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    3. Keep your eye out for designer pieces

    Always look and know your designer labels as they come at a fraction of the price in charity shops. Get to know your niche designers as more often than not, the average shopper will not be aware they are designer pieces and will allow you to take advantage of these at a bargain price tag. At the British Heart Foundation, all designer items, from Burberry to Vivienne Westwood, are exclusively placed on our eBay shop. This allows discerning customers to focus on finding items online rather than in-store, with their needs being catered for and met.

    4. Upcycle

    Look beyond the item as just a charity shop find. Most clothing and accessories can be upcycled to create unique wardrobe staples more suitable to your preference. Upcycling is so easy nowadays - with patches which can be ironed on, tassels being easily added with pins and rips being created by pulling thread, shoppers don’t have to be a textile genius to get crafty with clothing and make it their own. Our nationwide campaign, The Big Stitch encourages shoppers to utilise basic sewing and dressmaking skills - something which has been lost in today’s generation. Don’t be afraid to pick up a needle and try your hand at sewing at whatever level. Learning these skills also gives shoppers wider options when charity shopping.

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    5. Time your visits

    What day and time you pop in can determine what is available. Weekends are always going to attract an influx of shoppers and thus the best stock may be limited. Try and go on a weekday when traffic is quieter, giving you scope to select the most desirable items and get first dibs on products.

    Penny Goldstone
    Penny Goldstone
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    Contributing Fashion Editor

    Penny Goldstone is the Contributing Fashion Editor at Marie Claire UK. She writes about catwalk trends and the latest high street and Instagram sartorial must-haves. She also helms the Women Who Win franchise.

    She has worked in fashion for over 10 years, contributing to publications such as Cosmopolitan, Red, Good Housekeeping, and Stylist.

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