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    1. Beauty

    As a beauty editor I am completely rubbish at doing my brows - this one product makes doing them a doddle

    Defined brows in just one swipe

    By Tori Crowther
    Published 19 October 2024 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Make-up artist applying brow powder on model
    (Image credit: Getty Images / Mark Makela )
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    You could argue that mascara or concealer are the most important products in a make-up bag. But when the eyebrows help to shape the face, surely the products that define them are just as valuable. Unfortunately, my talents lie elsewhere so I'm eternally grateful I didn't pluck my brows to oblivion when I was a teen so I've still got quite a bit to work with. They're naturally arched - which is an eyebrow shape that's fairly simple to work with - but they're pretty sparse at the inner corner of the brow. So even though they're not much work, I find myself getting pretty lazy with them—especially when it comes to intricate pencils. Enter: Eyebrow powders.

    No matter how good or precise a brow pencil claims to be, I can't find better than an eyebrow powder. I find them easy to use, long-lasting and natural-looking. To share the brow powder love, here are the ones I deem to be the best to convince you to give them a whirl.

    Best eyebrow powders

    1. The Body Shop Sculpt It Brow Powder

    The Body Shop Sculpt It Brow Powder

    (Image credit: The Body Shop)

    The Body Shop Sculpt It Brow Powder

    Best for creating a natural look

    Specifications

    Shades: 5
    Today's Best Deals
    £15 at The Body Shop

    Reasons to buy

    +
    Two shades in one for a more natural looking brow

    Reasons to avoid

    -
    Doesn't come with a brush

    The product that got me into brow powders. This Body Shop tin has two variations of the shades, a lighter and a darker hue to get the perfect blend of colour, which prevents your brows from looking flat. The product comes in five shades: blonde, black, brown, cool brown and auburn. I love how small and compact the tin is, but it lasts a surprisingly long time.

    2. Chanel La Palette Sourcils Brow Wax and Brow Powder Duo

    Chanel La Palette Sourcils Brow Wax and Brow Powder Duo

    (Image credit: John Lewis)

    Chanel La Palette Sourcils Brow Wax and Brow Powder Duo

    Best does-it all kit

    Specifications

    Shades: 3
    Today's Best Deals
    £44 at John Lewis

    Reasons to buy

    +
    Comes with everything you need

    Reasons to avoid

    -
    The brushes, whilst useful, are very small and fiddly

    Chanel has thought of everything with this brow duo. It contains both powder and wax to fill in the spare areas and lock it all in with the wax. It also comes with two brushes, an angled one and a pointed one, a spoolie to brush up the brows and a teeny pair of tweezers. It's the perfect does-it-all brow kit.

    3. Rimmel Brow This Way Eyebrow Kit

    Rimmel Brow This Way Eyebrow Kit

    (Image credit: Look Fantastic)

    Rimmel Brow This Way Eyebrow Kit

    Best longwearing powder

    Specifications

    Shades: 2
    Today's Best Deals
    £6.99 at Lookfantastic

    Reasons to buy

    +
    Longwearing

    Reasons to avoid

    -
    Not enough shades in the range

    Rimmel knows how to make a great eyebrow product. This is another wax and powder duo; I don't love the wax in this product but that's because I'm a powder gal. The powder is everything I'd want from one, it's easy to apply and blend but stays put when it's in place. The brush, which is double-ended with a spooled and angled brush, is one of the best out there, too as it's really precise.

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    4. Anastasia Beverly Hills Brow Powder Duo

    Anastasia Beverly Hills Brow Powder Duo

    (Image credit: Anastasia Beverly Hills)

    Anastasia Beverly Hills Brow Powder Duo

    Best powder to create an ombre look

    Specifications

    Shades: 7
    Today's Best Deals
    £25 at Boots.com
    £25 at Boots.com
    £25 at Boots.com
    £24 at Lookfantastic

    Reasons to buy

    +
    Huge inclusive shade range

    Reasons to avoid

    -
    Doesn't come with a brush

    Leave it to the brand that does brows best to have an excellent brow powder. This has the best pigment I've come across so when used with a sharp angled brush, it mimics a pencil. It comes in seven shades—blonde, caramel, dark brown, granite, medium brown, soft brown and taupe—and each compact has two hues of the shade making it easy to blend them together for a natural finish.

    5. Natural Collection Brow Powder

    Natural Collection Brow Powder

    (Image credit: Boots)

    Natural Collection Brow Powder

    Best affordable brow powder

    Specifications

    Shades : 3
    Today's Best Deals
    £3 at Boots

    Reasons to buy

    +
    Excellent formula for such a low price

    Reasons to avoid

    -
    Doesn't come with a brush

    Just because it's the most affordable doesn't mean it doesn't compete with the rest. This is such an excellent brow powder. It's really easy to apply and doesn't look thick or dark on the brows. It doesn't come with a brush but for £3, you can't quibble over it.

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    6. Rare Beauty Brow Harmony Shape & Fill Duo

    Rare Beauty Brow Harmony Shape & Fill Duo

    (Image credit: Sephora UK)

    Rare Beauty Brow Harmony Shape & Fill Duo

    Best brow powder for on-the-go application

    Specifications

    Shades: 3
    Today's Best Deals
    £26 at Sephora

    Reasons to buy

    +
    Comes with a mirror and a brush
    +
    Long-lasting

    Reasons to avoid

    -
    The powder compacts could be bigger

    One of the most interesting textures, this is an in-between powder and pomade making it one of the most long-lasting products in the list. The packaging for this is smart. It's a small compact with a mirror and brush that slot into itself housing a brush and spoolie so you can do your brows on the go.

    7. Benefit Goof Proof Easy Brow Filling Powder

    Benefit Goof Proof Easy Brow Filling Powder

    (Image credit: Look Fantastic)

    Benefit Goof Proof Easy Brow Filling Powder

    Best shade range

    Specifications

    Shades: 10
    Today's Best Deals
    £21 at Sephora

    Reasons to buy

    +
    Extensive shade range

    Reasons to avoid

    -
    Doesn't come with a brush

    This is an ideal product for that super fluffy brow look. It's available in 10 shades so you can get a really natural-looking shade, ideal for your eyebrow colour.

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    Beauty Contributor

    Tori is a freelance beauty journalist and contributor for Marie Claire. She has written for various titles, including Allure, Glamour, Elle, Refinery29, Brides, and more. Currently training to be a nail tech, Tori is a total nail enthusiast and always has time to talk all things nail art. When she’s not writing about beauty and testing products, Tori can be found walking her rescue dog Pip, drinking great coffee, and eating as many croissants as humanly possible.

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