The important reason Google wants to introduce more female emoji

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  • Google wants to target the secret sexism in emoji

    A crack team of Google employees have created a set of super cool emoji to better represent women in the workplace.

    While the majority of emoji news you’ll normally read will be instructing you on the proper use of each coloured heart, or informing you how the sassy girl doesn’t mean what you think it means, this is far more important.

    There’s a secret sexism hiding in emoji. Have you noticed it? All the ‘professionals’, all the emoji to represent someone at work, they’re all men.

    In a presentation to the Unicode Consortium (AKA the body that approves all emoji) Google said its proposed emoji pack depicts ‘a wide range of professions for women and men, with a goal of highlighting the diversity of women’s careers and empowering girls everywhere’.

    The team sate: ‘We believe we can have a larger positive impact by adding 13 new emoji that depict women across a representative sample of professions. We believe this will empower young women (the heaviest emoji users), and better reflect the pivotal roles women play in the world.’

    If all goes to plan, we could be using the new emoji by the end of next year!

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