Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Latest Issue
    • Marie Claire Masters
    • Autumn Winter 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    1. Style
    2. Shopping

    Here’s what we have to say about the new millennial pink, thank you Ms Gomez

    You'll either love it or hate it

    Penny Goldstone's avatar
    By Penny Goldstone
    Published 23 August 2017 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    (Image credit: Rex)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    You'll either love it or hate it

    I’ve had a rose tinted view of life lately, and it’s got nothing to do with my current state of mind and everything to do with millennial pink (and sure, my Meeyye pink lense glasses probably help).

    For the past few months, and years tbh, it’s been virtually impossible to scroll through Insta, shopping on the high-street or flicking a mag, without seeing some shade of pink or other - and it’s not just fashion either, as Pinterest interior trends prove, people love bonbon shades in their home too.

    Now don’t get me wrong, I love pink as much as the next person. I obsessively refreshed the M&S site so I could finally get my hands on that pink coat circa 2013, and I was Valentino’s biggest champion at PFW after I they sent models down the catwalk in bright shades of pink and red.

    However, I’m all pinked-out (yeah, I’ve decided that’s a term), and I’m all for a new colour to take over, which has just happened, courtesy of Selena Gomez.

    You may like
    • Personality Dressing Bored of Beige? Personality Dressing Is the One Thing All the Most Stylish Women Have in Common
    • Autumn/Winter Trends The 10 Autumn/Winter Fashion Trends Worth Your Attention, According to a Fashion Director
    • SS27 TRENDS TO WEAR NOW Call Me Impatient, But I’m Wearing These Trends I Spotted at the Spring/Summer 27 Shows Already

    If you haven’t seen her new music video, Fetish ft. Gucci Mane, then do yourself a favour and watch it right now. I’m on view 143 and counting.

    In it, Ms. Gomez navigates life in a selection of yellow dresses, from soft buttercup silk to neon embellished tulle and you know what? i'm bloody loving it.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    There's something about yellow that's unashamedly cheerful. It says 'look at me, I'm bright, I'm positive, and I'm not ashamed of it', and let's face it, we all need a bit of that in our lives.

    Now not to take credit away from Selena or anything, but she's not the only one to have cottoned onto the new trend (Man Repeller calls it Gen-Z Yellow and I'm on board with that).

    Celebrities like Emma Stone and Millie Bobby Brown have backed the colour on the red carpet (Michelle Williams' Vera Wang 2006 Oscars dress is still one of my favourite ever), while fashion influencers have slowly but surely started painting my Insta feed yellow.

    What to read next
    • Vintage Faux-Fur Coats A Faux-Fur-Trim Coat and Jeans is the Transitional Outfit Solution We Can’t Wait to Wear
    • Sienna Miller red jackets white jeans Sienna Miller's Easy Autumn Outfit Highlights How to Wear the Colour of the Season
    • AW26 denim trends listing Autumn's Denim Trends Are Already Surfacing—Here Are the Cuts, Colours and Details to Know Now

    At Fashion Week, the likes of Miu Miu, Fenti Puma, Versace and Valentino brought a pop of colour to the runway (Gigi even had yellow highlights in her hair).

    And if you're worried it won't transition into Autumn/Winter, don't fret. Yellow ankle boots, bold suits and pleated skirts all have a place in your winter wardrobe, it's just about balancing them out with more muted shades.

    So if you're ready to take the plunge like I am, here are my top five picks to shop now:

    yellow new millennial pink

    Shop now: Shirt for £17.99 from H&M

    yellow new millennial pink

    Shop now: Flowy trousers for £9.99 from MANGO

    yellow new millennial pink

    Shop now: JOSEPH Todd cady turtleneck top for £295 from Net-A-Porter

    yellow new millennial pink

    Shop now: BROTHER VELLIES Burkina bow-embellished canvas slides for £225 from Net-A-Porter

    yellow new millennial pink

    Shop now: CHRISTOPHER KANE Printed crepe midi skirt for £995 from Net-A-Porter

    Just remember, there's no right or wrong here, any shade of yellow goes.

    So go crazy.

    Penny Goldstone
    Penny Goldstone
    Social Links Navigation
    Contributing Fashion Editor

    Penny Goldstone is the Contributing Fashion Editor at Marie Claire UK. She writes about catwalk trends and the latest high street and Instagram sartorial must-haves. She also helms the Women Who Win franchise.

    She has worked in fashion for over 10 years, contributing to publications such as Cosmopolitan, Red, Good Housekeeping, and Stylist.

    Read more
    Personality Dressing
    Fashion Bored of Beige? Personality Dressing Is the One Thing All the Most Stylish Women Have in Common
    Autumn/Winter Trends
    Fashion The 10 Autumn/Winter Fashion Trends Worth Your Attention, According to a Fashion Director
     
     
    SS27 TRENDS TO WEAR NOW
    Fashion Trends Call Me Impatient, But I’m Wearing These Trends I Spotted at the Spring/Summer 27 Shows Already
    Vintage Faux-Fur Coats
    Fashion A Faux-Fur-Trim Coat and Jeans is the Transitional Outfit Solution We Can’t Wait to Wear
     
     
    Latest in Shopping
    A scattering of gift guide products on a beige background
    Shopping A Gift Guide for the Eras
    image of Michelle Pfeiffer in Scarface with gift guide products around it
    Shopping Gifts for the Woman... in Her ‘Less Is More’ Era
     
     
    image of Reese Witherspoon in Legally Blonde with gift guide products around it
    Shopping Gifts for the Woman in Her... ‘Bring Me Joy’ Era
    image of Rosamund Pike in Saltburn with gift guide products around it
    Shopping Gifts for the Woman... in Her ‘Dinner Party Hostess’ Era
     
     
    Latest in News
    New Beauty Launches: Amouage, Haus Labs, XERF
    Beauty The Beauty Digest: Is XERF Worth the Hype? Plus, Amouage’s New Body Collection & The Beauty Beat Returns
    Jeans And Jackets
    Shopping Celine Dion, Daisy Edgar-Jones and Sarah Pidgeon Swear by This Trophy Jacket-and-Jeans Formula for Instant Fashion Confidence
     
     
    Vogue World Robots
    Fashion AI Is Shaping the Future of Fashion—Can Creative Thought Survive?
    New Beauty Launches Romilly Wilde / Cécred / Bobbi Brown
    Beauty The Beauty Digest: Cécred Comes to the UK, Romilly Wilde Returns & £22 Skincare Gets Serious
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.