Does Holly Willoughby have the secret to the perfect outfit pic?

Simple but genius.

Words by Penny Goldstone

There’s a fine art to nailing that perfect outfit picture, and it looks like Holly Willoughby has mastered it, thanks to a nifty hack.

If you scroll down her Instagram page, you’ll notice the TV presenter regularly posts the outfits she wears on set.

Her signature style includes feminine blouses and statement skirts, with the odd printed dress thrown in.

So far, so fabulous. But it turns out there is a secret to making said outfits stand out so much, and it’s not what you think.

In fact, it’s got nothing to do with clothes, and everything to do with the background. Observant followers have noticed Holly always poses in the same corner of the film studio, which consists of a white brick wall and grey floor with peeling paint.

Now a few fans have been quite critical about this, branding it ‘the worst looking corner in the building to take a picture’, and asking for ‘someone to sort that wall out’.

But we think it’s rather clever, because you see, the background being that plain - a little drab even - just makes the clothes look even better.

We’re certainly not the only ones to think that, because the clothes she wears regularly sell out.

Forget arty graffiti walls, THIS is the way forward. Bravo Holly, bravo.