Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Style

    Hitchcock Style: Celebrating Iconic Looks From The Master Of Suspense

    We take a look back at the eternal style of Grace Kelly, Cary Grant and Tippi Hedren

    By Marie Claire
    Published 18 December 2015 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Notorious, Ingrid Bergman, 1946
    Notorious, Ingrid Bergman, 1946
    (Image credit: Rex)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    We take a look back at the eternal style of Grace Kelly, Cary Grant and Tippi Hedren

    Alfred Hitchcock never left anything to chance. It’s a filmmaking philosophy that extended to his leading stars’ wardrobe: costumes were never a rushed afterthought. He understood the power of clothes and they became integral to the stories he told.

    A meticulous director, Hitchcock’s obsessive attention-to-detail would create style icons out of Grace Kelly, Tippi Hedren, Kim Novak and Cary Grant. In Hitch's carefully constructed world, appearances are everything. Like a cinematic svengali he moulded each and every one of them. So much so, they may as well bear a Hitchcock maker's mark.

    So, what is about this iconic filmmaker's exacting style that still spellbinds us decades later? There is elegance and decadence, granted, but an undercurrent of control makes things intriguing. Nipped in waists, restrictive pencil skirts and tightly tailored suits are an idealised (arguably obsessive) feminine construction. The detached ‘Hitchcock heroine’ is a finely dressed concept we'll never quite understand. Crisp tweed, starched collars, buttoned blouses and billowing skirts both flirt and withhold from us simultaneously.

    Perhaps this is why these ‘icy blondes’ still captivate fans today - their clothes play such an intrinsic role in Hitchcock's strange, dreamlike world. Let's step inside and celebrate just a few of his most iconic looks...

    (Image credit: Everett/REX/Shutterstock)

    Grace Kelly In Rear Window (1954)

    Forget the suspense of what’s going on outside James Stewart’s apartment window: we’re far too busy gushing over Grace Kelly’s exquisite wardrobe in this 1954 classic. Kelly wore five elegant outfits in total, each designed by costumer Edith Head, utterly inspired by French couture. Who could forget Kelly’s dazzling opening frock? The off-shoulder V-neck, nipped in, belted waist and decadent full skirt owes everything to Christian Dior’s ‘New Look' which hit the catwalk in 1947 and dominated the 1950s. Hitchcock reportedly worked very closely with Head to mastermind Kelly’s look. As we now know, there was a darker side to Hitchcock. He often became infatuated with his leading ladies and his obsessive complusion tightly controlled a very precise look: sexual allure, but always at a distance.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    (Image credit: Everett/REX/Shutterstock)

    Tippi Hedren In The Birds (1963)

    Colour was never a happy coincidence in Hitchcock's unsettling world and - as Tippi Hedren's green suit demonstrates - his fashion choices played an important symbolic role in his films. Hedren wore this suit throughout and was therefore supplied with six identical copies during the making of The Birds. What does it mean? Well, there are many theories, but some believe Hitchcock chose the colour green to make Hedren stand out coolly from the rest. Fans of the film, however, have come up with a direct correlation between the green caged love birds Hedren carries in the film and the green she wears. Is the character of Melanie symbolically linked to those caged birds? Your guess is as good as ours...

    (Image credit: SNAP/REX/Shutterstock)

    Cary Grant In North By Northwest (1959)

    If there’s a man who looks sexier than Cary Grant in a single-breasted grey suit, we’re yet to find him. Savile Row tailors Kilgour reportedly designed most of Grant’s wardrobe for this film and he allegedly made sure he could keep every suit by altering the small print in his contract. According to The Telegraph Grant’s co-star Eva Marie Saint told Cary Grant biographer Richard Torregrossa: ‘Hitchcock made everybody in the picture dress in a classic style…He didn’t want the picture to date because of the clothes.’ Both Cary Grant and Hitchcock’s joint effort succeeded in this aim: Cary Grant’s suave suit is still considered the epitome of timeless Hollywood style.

    (Image credit: SNAP/REX/Shutterstock)

    Joan Fontaine In Rebecca (1940)

    Hollywood blockbuster Gone With The Wind was released in 1939, only a year before Hitchcock's brooding Daphne Du Maurier adaptation hit the big screen. The dress above could well be taken from Scarlett O'Hara's wardrobe. Joan Fontaine looks glorious in one of Rebecca's defining scene when Fontaine brings the ghostly painting of Rebecca to life in one fantastical costume. The climatic ballgown is everything you'd hope a plot-device to be and more.

    (Image credit: Snap Stills/REX/Shutterstock)

    Kim Novak In Vertigo (1958)

    According to The Telegraph, when Kim Novak told costume designer Edith Head that she didn't like the grey suit/black shoes combo designed for her character to wear, Head chuckled. 'Why don’t you go and discuss that with Mr Hitchcock?' she gleefully replied. Novak may have been unimpressed at the time, but this simple grey suit is now considered an iconic Hollywood outfit. Rumour has it Hitchcock knew exactly the colour he wanted before filming even began. Grey, for Hitch, symbolised modesty. It also gave Novak a ghostlike quality which fitted in perfectly with the narrative.

    Grace Kelly and Cary Grant In To Catch A Thief (1955)

    Introducing one of the most fashionably glorious films of all time. Grace Kelly and Cary Grant shine in this 1955 romantic thriller, pulling off the kind of outfits we could only dream of wearing. Whilst it's tempting to pick one of Grace's stunning evening gowns, we're opting for her sensational Cannes beach-outfit instead. What's not to love? Those white-rimmed, cats-eye sunglasses, the yellow halterneck, that matching turban. IT'S TOO MUCH.

    (Image credit: Everett/REX/Shutterstock)

    As for godlike Cary: name a single human being who could throw on a pair of chinos with a sports jacket and turtleneck and still look effortlessly cool and sophisticated. Nope? Didn't think so. What a hero.

    Marie Claire
    Social Links Navigation

    The leading destination for fashion, beauty, shopping and finger-on-the-pulse views on the latest issues. Marie Claire's travel content helps you delight in discovering new destinations around the globe, offering a unique – and sometimes unchartered – travel experience. From new hotel openings to the destinations tipped to take over our travel calendars, this iconic name has it covered.

    Latest in Style
    Kinda Chic Trend
    Shopping Is "Kinda Chic" Kinda Cringe? Everyone's Favourite Fashion Word Just Went Completely Out of Fashion
    @nlmarilyn in transitional autumn outfits
    Fashion Goodbye Summer Dresses, I'm in Autumn Outfit Planning Mode—These 5 Are Fresh
     
     
    Kaia Gerber
    Shopping Everything Kaia Gerber Wears Is a Masterclass in Minimalism—These Are the Pieces and Brands She Always Goes Back to
    Reformation Sale
    Fashion The Reformation Summer Sale Is Full of Autumn Buys—So I Spent Two Hours Finding the Best Ones
     
     
    Latest in News
    Kinda Chic Trend
    Shopping Is "Kinda Chic" Kinda Cringe? Everyone's Favourite Fashion Word Just Went Completely Out of Fashion
    Beauty Digest
    Beauty The Beauty Digest: The Foundation Using Exosome Technology, the Treatment That Transformed My Skin Texture—Plus, the Ever-Earlier Advent Calendar Race
     
     
    Kaia Gerber
    Shopping Everything Kaia Gerber Wears Is a Masterclass in Minimalism—These Are the Pieces and Brands She Always Goes Back to
    Copenhagen Fashion Week street style
    Shopping Kitten-Heel Sandals, Lace Dresses and the Season's New Favourite Shade of Blue— These are the Copenhagen Fashion Week Street Style Trends to Note
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.